Work Smart Hypnosis | Hypnosis Training and Outstanding Business Success

Melissa Conkling joins me today to discuss building hypnotic communities and share her experience of accidentally becoming hypnotized and training for a career in hypnosis. Melissa shares her strategies for working with weight loss by creating an identity shift and building confidence to help clients realize that change is possible. She reveals the nuances of running your own Facebook community and building engagement through consistency and adding value. She also shares how her approach builds warm leads organically and her experiences while working online with tools such as Zoom and Facebook Live.

 

Melissa is a Certified Hypnotist and the Founder of Connecticut Hypnosis, where she helps people achieve their goals and build their confidence, motivation, and mindset through hypnosis. Melissa has a passion for helping people worldwide with weight loss and confidence building. She was first introduced to hypnosis in a hypnotic marketing class when searching for marketing applications to use for direct sales. Melissa is a Licensed Real Estate Salesperson in Connecticut with a 15-year career in residential real estate. Previously, she worked in theatre history and criticism, offering freelance script consulting and dramaturgy. Melissa has a Bachelor of Arts in Theatre from Eastern Connecticut State University and a Master of Arts in Theatre from the City University of New York-Hunter College.

 

Check out Jason’s new podcast launching October 21:
http://HypnoHacks.com/

 

Want to learn new systems to effectively book more clients and increase the value of your hypnosis business? Visit http://HypnoFormula.com

 

 

 

“It’s all about picking a theme for the group - not necessarily a super-narrowed-down niche, but a theme.” - Melissa Conkling

 

 

 

  • Why you should recognize and trust the different layers behind a client's issue
  • How unsuccessful dieting can affect confidence and create self-doubt, which overflows into other areas of a client's life
  • Strategies to discover and release limiting beliefs
  • How to build a Facebook group, build rapport, and provide value to generate warm leads
  • Working with clients over Zoom and the benefits of online work
  • How to handle unexpected distractions during online hypnosis sessions
  • Leveraging Facebook Live and ongoing media to drive engagement
  • Doubling down on multiple Facebook groups

 

 

Resources Mentioned:

 

Connect with Melissa Conkling:

 

 

 

 

 

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

 

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

 

If you enjoyed today’s episode, please send us your valuable feedback!

 

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

 

Want to work with Jason? Check out:

 

 

 

 

 

Direct download: WSH291_-_Melissa_Conkling_on_Hypnotic_Communities_Final.mp3
Category:Business -- posted at: 4:30am EDT

 

 

Barry Neale joins me today to share why it is essential to gather knowledge through good education, a continuation of training, and by putting your hypnosis skills to use. Barry shares insights into how to break out of the perpetual student role to be a professional student while helping others and doing the professional work of hypnosis. He shares the strategies and conversational influence factors necessary in helping someone stop smoking, and why you need to reinforce that the hypnotic process is one part of a bigger system. He describes how he stacks expectations and shifts perspectives through reinforcement, as soon as the session is over. Barry also shares the advantages of putting more value on the work you do, increasing value to the client and the amount of value you receive back.

 

Barry is a Certified Trainer of Hypnosis and Neuro-Linguistic Programming and the Founder of Hypnosis Essex, where he helps clients stop smoking, overcome trauma, conquer pain, and beat anxiety. He has been studying hypnosis for 40 years and training for 25 years in Accelerated Change Techniques. He became interested in hypnosis at the age of 13 and learned some of the basics from his grandfather as well as by transcribing self-help hypnosis cassettes to learn inductions. Barry started his career working for the Ford Motor Company before working in sales roles in the 80s once again sparked his interest in NLP techniques. He has since become a Master Hypnotist and has taught hundreds of students across the world.

 

Check out Jason’s new podcast launching October 14:
http://HypnoHacks.com/

 

Want to learn new systems to effectively book more clients and increase the value of your hypnosis business? Visit http://HypnoFormula.com

 

 

 

“Unless you have clients to practice on, you are never going to get good.” - Barry Neale

 

 

 

  • Why it is crucial to build flexibility through a continuation of training
  • The value of practicing on clients and learning to listen
  • Session pricing and recognizing the value of your service
  • How to use the cost to stop smoking to bring you client's that are ready to change
  • Why it is vital to leverage clients for change and how to make change a must
  • Future pacing and how to reinforce the 'stopped' mindset when a client emerges from hypnosis
  • Barry's marketing strategies, building relationships, and selling the process
  • The basic concept of parts therapy and the tools you need to work with parts conflicts
  • How to find the highest intention behind a behavior and solve an incongruence of parts

 

 

Resources Mentioned:

 

 

 

Connect with Barry Neale:

 

 

 

 

 

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

 

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

 

If you enjoyed today’s episode, please send us your valuable feedback!

 

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

 

Want to work with Jason? Check out:

 

 

 

 

Direct download: WSH290_-_Barry_Neale_on_Parts_Smoking_and_Value_Final.mp3
Category:Business -- posted at: 4:30am EDT

Where we end up in our businesses is not necessarily where we began. Building a strong, sustainable, and profitable business is a journey. There are nuances to running a business, a time to pivot and focus on your niche and a time to scale. Making the right choices at the right time can be the difference between success and failure.

 

Today, I answer the questions you raised following part 1 of “If I Had to Start All Over”, which placed focus on your media presence, the value first mindset of how we run our businesses, and systemizing what you do to create time to launch something new. I share the strategies you can use for developing interest through social media and reveal how you can determine if there is room for another voice in an already possible crowded environment. I share how you can test market viability and determine if your new idea is something people will want to engage with. I discuss the different ways we can interact with online communities where there are barriers on offering something for sale. I also share the Work Smart Media Triangle, which gives you three steps to ensure you become the expert through serving your audience.

 

Want to learn new systems to effectively book more clients and increase the value of your hypnosis business? Visit http://HypnoFormula.com

 

 

“From day one of all things in your business, work from the mindset of being the expert and not the vendor.” - Jason Linett

 

 

 

  • Why it is essential to determine if Facebook groups have a no-sales or limited-posting environment before posting value offers
  • The value in taking the role of the expert and not the vendor
  • What is social proof and how you can leverage offering value to find organic growth
  • The Work Smart Media Triangle and three steps to serving your audience
  • How to judge when you should start podcasting and how to determine your audience
  • Testing the market with a small offering
  • How to be the expert your client needs and get value from partnerships
  • Aligning your goals and determining if you should have a Facebook Business or Facebook Personal page

 

 

 

Resources Mentioned:

 

 

 

 

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

 

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

 

If you enjoyed today’s episode, please send us your valuable feedback!

 

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

 

Want to work with Jason? Check out:

 

 

 

Direct download: WSH289_-_If_I_Had_to_Start_All_Over-_Part_2_Final.mp3
Category:Business -- posted at: 4:30am EDT

 

 

Michele Rosenthal joins me today to discuss trauma release and share her passion for helping people resolve their trauma faster and easier. Michele highlights the importance of building a community around a cause related to your business and niche. She shares how she prepares people for client-centered work and the three phases of trauma release. We discuss why it is critical to listen to your client, who will tell you what they need, and allow you to choose the right hypnosis techniques. Michele also shares insights into why she limits conversation about the past and why it is essential to work with clients to help them find and create a new identity.

 

Michele is the founder of My Trauma Coach, where she works as a trauma recovery specialist and certified hypnosis and NLP practitioner. She is a conference and event speaker, writes an award-winning blog, and has authored three books: Before the World Intruded: Conquering the Past and Creating the Future, Your Life After Trauma: Powerful Practices to Reclaim Your Identity, and Heal Your PTSD: Dynamic Strategies that Work. Michele survived something truly horrific at the age of 13 and experienced undiagnosed PTSD for 30 years. During these years, she experienced multiple body and mind conditions and underwent years of therapy. She recognized that her trauma was an addiction and found trauma release through hypnotherapy. This created a passion for writing about her experiences and ultimately led to a career in hypnosis. Michele has an MFA from the University of Vermont and a BA from the University of Pennsylvania.

 

Want to learn new systems to effectively book more clients and increase the value of your hypnosis business? Visit http://HypnoFormula.com

 

 

 

“At the basis of trauma, to me, is a trauma addiction that needs to be resolved and an identity crisis that needs to be healed.” - Michele Rosenthal

 

 

 

  • How the absence of a diagnosis can result in feelings of self-blame
  • Honing in on your niche and offering value to build an online community
  • How Michele tapped into the online global market
  • Why it is vital to have a passion for sharing what you have learned
  • How Michele prepares clients for working together
  • The three phases of trauma release and creating a post-trauma identity
  • The difference between therapy and hypnosis and why Michele limits talking about the past
  • Treating trauma by using a client's neurology in their change work
  • Listening to a client and how to choose the optimal technique that the client will respond to

 

 

Resources Mentioned:

 

 

Connect with Michele Rosenthal:

 

 

 

 

 

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

 

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

 

If you enjoyed today’s episode, please send us your valuable feedback!

 

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

 

Want to work with Jason? Check out:

 

 

Direct download: WSH288_-_Michele_Rosenthal_on_Trauma_Release_Final.mp3
Category:Business -- posted at: 4:30am EDT

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