Work Smart Hypnosis | Hypnosis Training and Outstanding Business Success

If you find yourself growing tired of saying the same thing over and over, it is time to make plans to change and make next year your best year ever. Imagine making more income, having a more significant business and a more comfortable lifestyle while making a more significant impact in people’s lives. Growing a business year after year requires setting goals, leveraging resources, and getting your message out there.

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Are you ready to scale your hypnosis business? Head over to https://WorkSmartHypnosis.com/Scale to schedule your Hypnosis Business Scaling Clarity Call today.

In today’s episode, I discuss how to make 2022 your best year ever. I share the strategies and principles you can use to continue to grow your business. I answer specific questions and highlight concepts for sales and services that significantly impact people’s lives. I reveal the number one recipe to preventing burnout and the signs that suggest you are thinking too much about your side of the equation. I also share how to review your business, personal life, skills, and education and where to find inspiration and mentorship.

“Put it through the filter of impact. Put it through the filter of truly creating a difference in people’s lives.” - Jason Linett

  • Setting respectively high Big Hairy Audacious Goals (BHAG) and breaking goals down by numbers, hours, and sign-ups
  • Looking at the segments of your business that need adjusting to make an impact in people’s lives
  • Looking at the parts of your personal life that need to change and determining who you will become
  • Reviewing the beliefs that no longer serve you and the new beliefs that need to be installed
  • Avoiding the ‘Superhero Syndrome’ and recognizing that you can’t do it all yourself and achieve your goals
  • Developing your skills and techniques to get the results you want

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

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Direct download: WSH357_-_Make_2022_Your_Best_Year_Ever_Final.mp3
Category:Business -- posted at: 4:30am EDT

Patty Castellanos is a Licensed Mental Health Counselor, Certified Hypnotherapist, and HypnoBirthing Educator. She is the Founder of The Expression Center, a private practice dedicated to supporting women through motherhood, as well as a conference presenter where she gives presentations on birth trauma, diversity, ADHD, parenting, wellness, and behavioral skills. Patty has a Master's degree in Mental Health Counseling from Nova Southeastern University, a Certification in Clinical Hypnosis through the International Association for Counselors and Therapists, and a Certification as a HypnoBirthing Childbirth Educator through HypnoBirthing International.

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Patty joins me today to discuss birthing breakthroughs and how a personal frustration led to her discovery of hypnosis and recognizing its power to make change happen faster and more reliably. Patty shares personal insights from the HypnoBirthing world, which has become a motivator in her work. She shares how she has transitioned from working in an office to serving clients online worldwide. She reveals how she has changed the dialogue of her business to get away from the royal ‘we.’ Patty also shares how she engages in active listening and conversation after the sessions are over to prescribe the self-hypnosis tools, audio, and resources her clients will need.

“When you truly effect change in your clients, it’s because you build that relationship. If you are you, you can further impact that relationship in a positive way.” - Patty Castellanos

  • How Patty’s experience with HypnoBirthing created a career-shifting moment
  • Moving away from the traditional medical labeling approach, transitioning patients into clients, and using hypnosis to make lasting change
  • Why Patty chose a career in mental health and how hypnosis allows her to access more people and create massive changes in their lives in just a few sessions
  • Building a reputation to generate referrals and build pre-session rapport
  • Creating a website that allows clients to get to know you before you sit down for a session
  • Leveraging active listening and conversational hypnosis in virtual sessions
  • Debriefing after the session and using the client’s takeaways to develop their unique and individualized tools and techniques
  • How Patty tripled the size of her business by creating a more specific website message and attracting more ready-to-change clients

Resources Mentioned:

Connect with Patty Castellanos:

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Direct download: WSH356_-_Patty_Castellanos_on_Birthing_Breakthroughs_Final.mp3
Category:Business -- posted at: 4:30am EDT

Pattie Belle Hastings is a Licensed Certified Hypnotist and the Founder of Soul Shepherd Hypnosis. She is an entrepreneur, the Design Consultant and Owner of Mindful Marks, a Professor of Interactive Media and Design at Quinnipiac University, and the author of the upcoming book titled The 7 Step Digital Detox. Pattie Belle has a BFA and MFA in Visual Art and Design from Atlanta College of Art and Vermont College of Fine Arts. She has undertaken many studies and training, including Non-Violent Communication, NLP, Advanced Coaching, and Embodied Leadership.

Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Pattie Belle joins me today to discuss how she helps her clients in the category of digital detox. She describes how an introduction to the personal change methods has allowed her to control her thinking, turn her life around, and find phenomenal success. Pattie Belle shares how you can use Compassionate Communication to help your clients uncover the underlying needs beneath their feelings to facilitate breakthroughs and change. She shares what it means to step into a lifestyle of Divine Finances. Pattie Belle also discusses digital addiction, using hypnosis to discover positive resource states, and a future vision to initiate a digital detox.

“Great innovations and breakthroughs come through states of focus and flow.” - Pattie Belle Hastings

  • Pattie Belle’s introduction to hypnosis. goal-orientated meditation, and mind management with the Silver Method
  • Facilitating change through different methods, practices, and modalities
  • Using Marshall Rosenberg’s Compassionate Communication/Non-Violent Communication in hypnosis to facilitate massive changes and breakthroughs
  • Money healing and what it means to step into a lifestyle of Divine Finances
  • Dopamine-seeking habits and Pattie Belle’s digital detox mission
  • Incorporating hypnosis into digital addiction recovery by establishing positive resource states and tying those to a vision of the future
  • Using fundraising as a strategy to grow your business

Resources Mentioned:

Connect with Pattie Belle Hastings:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

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https://www.virginiahypnosis.com/call/

Direct download: WSH355_-_Pattie_Belle_Hastings_on_Digital_Detox_Final.mp3
Category:Business -- posted at: 4:30am EDT

Caryn Bird is the Founder of Win With Hypnosis where she has worked with athletes and people involved in sports and performance for more than 16 years. She is the creator of the Attitude of a Champion Sports Hypnosis Success System and helps hypnotherapists become successful performance mindset experts. Through appearances at HypnoThoughts Live, HypnoBiz, and the Heartland Hypnosis Conference, Caryn has presented to hundreds of hypnotists. She has a Bachelor of Arts degree in Clinical Psychology from the University of Wisconsin-Parkside and is an NGH and ICBCH Consulting Hypnotherapist and HypnoBirthing Practitioner.

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Caryn joins me today to discuss the attitude of a champion. She shares how she discovered a world hungry for hypnosis services as a stay-at-home mom while supporting her children as athletes. Caryn explains why you don’t need to be the expert on what your client is doing to help them. Caryn highlights the issues that athletes typically face, such as performance anxiety and self-doubt, and how she uses the same techniques and roadmaps for entrepreneurs, public speakers, and musicians. She also shares how you can find clients without relying on paid advertising, how you can provide value to your community, and her inspiration for training others on working with athletes.

“Mental toughness is resilience; shifting out of bad performances.” - Caryn Bird

  • Becoming a Marie Mongan HypnoBirthing Practitioner and teaching HypnoBirthing
  • The 5,4,3,2,1 Zones technique for entering self-hypnosis and a deep trance
  • How to help athletes maximize performance and use their language without being an expert in their sport
  • The issues facing athletes including self-doubt, confidence, and performance anxiety
  • How niching down and getting results will improve your success by creating referrals for other hypnosis issues
  • How Caryn uses the same roadmap and techniques for athletes, high performers, public speakers, entrepreneurs, and musicians
  • Finding hypnosis clients without paid advertising through Google Business, testimonials, Facebook Groups, and Facebook Live
  • Caryn’s Attitude of a Champion program and teaching others to work with athletes

Resources Mentioned:

Connect with Caryn Bird:

Join our next online certification course… wherever you are in the world!

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Direct download: WSH354_Caryn_Bird_on_the_Attitude_of_a_Champion_Final.mp3
Category:Business -- posted at: 4:30am EDT

The Work Smart Hypnosis philosophy often states that you, as the practitioner, are a whole lot more flexible with hypnosis than your client. Through our episodes on pre-talks, ego strengthening, and secondary gains, we have explored positivity, the resistant client, and how to be the best hypnotist for you and your client. But, should we avoid clients resistant to change? And if you have one in front of you - can you fire them?

Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/

In today’s episode, I discuss the topic of firing clients. I share how you can steer your sessions with precise questions and executive communication to prevent problem situations. I define Epiphany Seeding and share how your intake questioning can change perception and lead to the problem being seen as the solution. I share how you can set the change into motion by inviting your client to rise to the occasion and shine a spotlight on where the focus should be. I also share an action step to prevent resistance issues, help other businesses grow, and think differently about what you do.

“The quality of the experience you have is often directly proportionate to the quality of the questions that you ask.” - Jason Linett

  • Satisfying objections before they arise and directing the momentum of your sessions in a way that prevents the problem situation
  • Making your questions incredibly clear through executive communication
  • Why actions should precede suggestions
  • Creating systems to educate and inform your clients before they become your clients
  • The formula behind Epiphany Seeding moments and asking questions to shift things so a problem can be seen as a solution
  • Working from a place of transparency and bringing your client back into the process
  • Using hypnotic language and emotion as a suggestion to bring the session to a place where you are in a no-fault situation and serving the client better

Using a Take-Away Sale Phrase to Address Resistant Clients:

  • “You know it’s a rare concern when we find ourselves working on the process rather than in the process. And when that becomes the situation - I can see I don’t think we are a match to work together.”

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

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Direct download: WSH353_-_Can_You_Fire_a_Client_Final.mp3
Category:Business -- posted at: 4:30am EDT

Jessi McAnelly is a Certified Hypnotist and the Founder of Moon Hypnosis. With six months of hypnosis training, Jessi jumped straight into the work and attracted a flow of clients. She was formerly a freelance marketing writer, marketing implementation coach, and an internal editor and curator for Apple’s internal newsletter. Jessi holds a Bachelor’s degree in Music Performance from the University of Texas at Arlington and received her hypnosis certification from the Mike Mandel Hypnosis Academy.

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Check out the on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Jessi joins me today to discuss how to jump-start your hypnosis success. She shares how she dove into hypnosis head first and how she got started with a steady flow of clients. She shares how a chance encounter while working as a freelance transcriptionist triggered a passion toward language, hypnosis, and NLP. Jessi reveals her transformation journey of going through hypnosis herself as a client and becoming more congruent as a human being in terms of her interactions. Jessi also highlights how she continuously tests and tweaks her business systems while helping people along the way.

“Put yourself out there, even if it seems like the scariest thing. It is only scary until it is actually out there.” - Jessi McAnelly

 

  • How transcribing hypnosis material inspired Jessi to get formal training
  • Getting started, doing hypnosis for the first time, and how helping people also helps you
  • Accepting that you don’t need to be perfect; just show up and give it your full attention
  • Challenging your beliefs and perceptions and moving away from the ‘dollars for hours’ mindset
  • Putting a framework in place that allows you to make small changes and test your website and business systems
  • The lessons Jessi learned from working as a freelancer, including picking your clients and the work you enjoy
  • How Jessie’s website is attracting the clients that she wants to work with
  • Keeping it simple, having a clear message, and not trying to do it all at once

Resources Mentioned:

Connect with Jessi McAnelly:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH352_-_Jessi_McAnelly_on_Jump-Starting_Success_Final.mp3
Category:Business -- posted at: 4:30am EDT

Nathan Gist is back on the program helping to celebrate 350 episodes! Here is part two…

Nathan is a Confidence Coach, Board Certified Hypnotist, and the Owner of Fredericksburg Hypnosis, where he has helped thousands of people build confidence, overcome fear and anxiety, quit smoking, and improve their sleep quality. He is also a Christian radio host and production director at Virginia’s Positive Hits & Spirit FM, an international speaker and the owner of Unshakable Trading. He is a board certified hypnotist from the National Guild of Hypnotist, a certified Master Hypnotist from Atlantic Hypnosis Institute & Work Smart Hypnosis, and a Certified Master NLP practitioner from the National Federation of NLP.

Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Nathan joins me today to discuss how to scale beyond success and create a balance between work and family. Nathan shares how marketing is important, but success is built on getting good client results that encourage conversations outside your office. He discusses why an online presence is vital for growing your business and why it is essential to be in the videos on your website. Nathan also shares how his views on what hypnosis is have changed since his first year in business and why participating in meetups is a fantastic way to get started in the hypnosis industry.

"You've got to make sure you're delivering a product that is getting the results you need to get." - Nathan Gist

  • Adapting to working online and creating online products
  • Focusing on improving your craft to get results that clients will share
  • Why you need to reinvest in your business and build your online presence
  • How to build rapport and get video testimonials for your website
  • Conveying the message that you and your client are working together to get the desired result
  • How Nathan’s view of hypnosis has changed since his first year in business and how meetups are a great way to get started

Resources Mentioned:

Connect with Nathan Gist:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

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Direct download: WSH351_-_Nathan_Gist_on_Scaling_Beyond_Success_Final.mp3
Category:Business -- posted at: 4:30am EDT

Nathan Gist is a Confidence Coach and the Owner of Fredericksburg Hypnosis where he helps thousands of people overcome anxiety and fear and build their self-confidence. He is an international speaker as well as the morning show host and production director of Virginia’s Positive Hits & Spirit FM. He is also the owner of Unshakable Trading, where he helps people build trader resilience and reprogram bad habits. Nathan holds a Bachelor's Degree in Theology from Life Christian University and is a board certified hypnotist, a certified Master Hypnotist, and a certified Master NLP practitioner.

Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Nathan joins me today to celebrate episode #350 of this program, and to discuss the hypnotic hero's journey. He shares how you can work intelligently to drive the business and focus on what you do best. He describes how to build a foundation in the early days and how to discover what you are passionate about and good at. He shares the effort and time commitment it takes to get things started and how he balances a full-time and part-time job while raising a family. Nathan also shares how he helps people overcome limiting beliefs and how he works with trader’s through emotional stress.

“It’s learning how to utilize your brain and the patterns and the way certain things work in the first place.” - Nathan Gist

  • Using a two-minute networking event speech and how to turn your audience into your sales force
  • Building social proof with reviews and testimonies
  • Creating a balance and juggling multiple jobs, businesses, and family life
  • How Nathan handles conversations about faith and hypnosis
  • The types of clients Nathan works with and how he is helping people with limiting beliefs
  • Nathan’s experience with working with traders and the trader’s psychology, emotions, and stresses

Resources Mentioned:

Connect with Nathan Gist:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH350_-_Nathan_Gist_on_the_Hypnotic_Hero27s_Journey_Final.mp3
Category:Business -- posted at: 4:30am EDT

Richard Nongard is the Founder of Subliminal Science and Hypnosis Nevada. With over thirty years of experience as a Certified Professional Hypnotist and trainer, he has spoken to millions of people through keynote speeches, videos, workshops, and books. Richard has a master’s degree in Counseling and a doctorate in Transformational Leadership from Bakke Graduate University and is the President of the International Certification Board of Clinical Hypnotherapists.

Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/

Join me on February 10-12, 2022 for the ICBCH Winter HypnoConference! Develop your hypnosis skills, learn to create new business models, and discover new approaches to change the world. The event is live and in-person and will be held in sunny Orlando, Florida at The Rosen Plaza Hotel on International Drive. Head over to https://icbch.subliminalscience.com/2022-hypnoconference/ to register and reserve your ticket.

Richard joins me today to discuss the power of consistency. We break down the processes that will help you get clients, build up your skills and gain confidence as a new hypnotist. We discuss how setting office hours is an excellent strategy for achieving consistency and getting long-term results. We highlight why you need to stay consistent with marketing and advertising to get results. Richard also shares the top two action steps he recommends for new hypnotists who want to initiate success and build confidence.

“Consistency creates success in marketing or advertising.” - Richard Nongard

  • Developing processes, setting your office hours, and implementing standards to create consistency and build your confidence
  • The benefits of practicing language patterns and your hypnosis skills with an empty chair
  • Having a plan for everything that can go right and go wrong during a client session
  • Identifying your ideal client and completing your intake form
  • Why you need to apply consistency to your advertising and marketing
  • Looking at what is working and scheduling more time to do that to boost your start-up efforts and build confidence
  • The value of connecting with other experts and attending live business and hypnosis conferences
  • Richard’s number one tip for creating consistency

Resources Mentioned:

Connect with Richard Nongard:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

Want to work with Jason? Check out:

https://www.virginiahypnosis.com/call/


Every hypnosis practitioner wants to become a fully booked hypnotist. Whether you are a hypnotist just starting out or an experienced hypnotist with only a partially booked schedule, it is changing how you do things that will get results. My real-world-tested strategies will help you get noticed, acquire clients and build a thriving hypnosis business.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

I share my whole HypnoThoughts Live 2018 presentation titled Pack Your Schedule. I share how I began my career, started training in hypnosis and how my business, Virginia Hypnosis, transitioned into a fully packed office in just one month. I reveal my foundation and strategy for everything, regardless of where you market your hypnosis services. I talk about relationship building with a human-to-human connection, along with what’s working now.

“Too many people have incredible skills. Your skills are only good if there is a person actually in the chair doing the work.” - Jason Linett

  • My roadmap of how to get things started on your journey to being a fully booked hypnotist.
  • How to create a daily hypnosis news and research digest with Google News Alerts.
  • Identifying your clients and how to speak to them.
  • How to use the uniqueness of your backstory.
  • Getting out of the office and talking about what you do, through presentations and networking.
  • How to transition from active to passive strategies and the journey of visibility to credibility and profitability.
  • How to take/build systems and leverage those systems into other things.
  • Why you should be a hypnosis expert and not a vendor.
  • How to format your presentation using the value, value, value, pivot technique.
  • Building value first and using a double bind.
  • Using the pivot to create something and thus becoming a hypnotherapy expert.
  • Why if you try to sell to everyone you end up selling nothing.
  • How to sell the next step.
  • The two things that made the income that I have today.
  • Why you should bring your own story and be human.
  • How to hypnotize with conviction.
  • Curate content to become a peer.
  • How I get in front of the right people.

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

Want to work with Jason? Check out:

Direct download: WSH348_-_The20Fully-Booked_Hypnotist_ENCORE_Final.mp3
Category:Business -- posted at: 4:30am EDT

Today, I share an update to THE ALL-POSITIVE PRETALK. I reveal the concepts behind the hypnotic pretalk and highlight why it is essential to talk about what is going to happen instead of what is not going to happen. I share why each statement is included in the process and describe the intention of each phrase. I also reveal how to add truisms, satisfy objections, and build rapport with your client.

Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/

Setting the stage for a successful client experience is essential, and it is during the pretalk that this should happen. If you find yourself working against your client’s goals or feel that you are not as effective as you could be, then your pretalk may need to be reviewed and revised. If your pretalk has negative elements, then these should be changed into positive statements to ensure your clients achieve their desired goals.

“If there is ever a negative, distance and dissociate, frame the process as being effective.” - Jason Linett

  • The all-positive pretalk script.
  • Why you should define your ideal client for yourself.
  • Why you should avoid negative suggestions that are not your intended result.
  • Why the intake process needs to be efficient and direct.
  • Beginning the pretalk process with truisms.
  • Satisfying objections before they arrive.
  • Building rapport within the process.
  • Pre-framing your strategies in the pretalk.

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

Want to work with Jason? Check out:

Direct download: WSH347_-_The_All-Positive_Pretalk_2.0_Final.mp3
Category:Business -- posted at: 4:30am EDT

As hypnotists, we often talk about the concept and goal of achieving a six-figure business. The outcome that we are seeking is a highly successful business that is serving you in terms of being profitable and paying for your lifestyle while serving many clients and helping them produce some outstanding results. Achieving six figures will take some effort and time - but probably not as much as you might think.

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

And join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/

In today’s episode, I share a roadmap that provides an easy way to six-figures for hypnotists. I share how you can maximize your time and sell your services at a higher rate by only speaking to clients who are ready to change, understand the value of your services, and are willing to pay for them. I reveal how you can earn an income with group workshops and create an upgrade offer that continues the conversation. I also share the formula for achieving a six-figure income with two group sessions per month over eleven months and 12 individual one-on-one sessions per week over 40 weeks.

“What you focus on, you are more likely to achieve.” - Jason Linett

  • How to maximize your time with the Velvet Rope Strategy and why your first offer should not be to call this number and book this thing
  • Creating a value-added offer that provides value, asks for value in return, and advances the relationship
  • How to earn $16,500 in income with two group sessions per month over eleven months of the year, regardless of your location
  • How to create a ‘pivot and invitation’ for a one-to-one hypnosis session
  • Why you should set an expectation for a three-session process rather than a single session
  • How to earn $2,400 per week with twelve sessions and $96,000 over forty weeks

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

Want to work with Jason? Check out:

Direct download: WSH346_-_The_Easy_Way_to_Six-Figures_for_Hypnotists_Final.mp3
Category:Business -- posted at: 4:30am EDT

When things are at their best, it is time to consider and act upon what has to happen to scale and grow your business over time. Scale is a word that is gaining popularity around the world, although sometimes, it needs to be stopped and explained because to scale something is different from one business or person to another. The mindset of scaling is to take something you can already do and modify it to bring in a higher income while also serving your audience in a much better way.

Build a strong foundation for your hypnosis empire! Register for the ICBCH Train the Trainer Program with Jason Linett & Richard Nongard. Registration is currently open with courses beginning on October 12, 2021. Visit https://hypnotherapyboard.com/t3-online/ to reserve your spot.

In today’s episode, I reveal how you can scale and expand your business to a level where you can serve even more people and help more of your audience with value going in both directions. I share insights into what needs to happen within a business and reveal what I have been and are currently doing. I share how to expand the reach of what you do and create a better impact in your business. I also explore the risks of ‘superhero syndrome,’ why it is vital to see that you can’t do it all yourself, and why you need to find ways to duplicate yourself and expand your skills beyond yourself.

“Think bigger. By thinking bigger, we suddenly can serve a brand new audience.” - Jason Linett

  • What intent-based branding is and recognizing that it is okay for you to become wealthy on your journey if you are putting out value
  • Competing against yourself and upgrading your services to satisfy the problems and needs of what people out there are asking for
  • Why you need to be willing to stop and review what you’re doing and ask yourself what’s working, what can be modified, and what you can stop doing?
  • Why the best time to change up your systems and test is when things are working
  • When to automate or outsource and why you should be willing to hire others
  • Examples of how you can put these scaling strategies into use
  • The advantages of surrounding yourself with people doing things on a bigger scale, quality, impact, and income

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

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Direct download: WSH345_-_Expanding_Your_Hypnosis_Business_Final.mp3
Category:Business -- posted at: 4:30am EDT

Howard Cooper is one of the UK’s leading Rapid Change Therapists, a Hypnotherapist, NLP Master Practitioner, Thought Field Therapist, and the Founder of Rapid ChangeWorks. He has 19 years of experience helping more than 2,500 people make rapid shifts in their thinking. Howard spent two years as the lead psychological presenter on Virgin Atlantic’s critically-acclaimed ‘Flying Without Fear’ course and has appeared in media, including The Daily Telegraph, BBC, Channel 4, Daily Express, CEO Magazine, and The Sun.

Are you ready to eradicate no-show appointments, gain back more of your time, and build greater client expectations in your hypnosis business? Visit http://velvetropehypnosis.com/ to discover the Velvet Rope Strategy and learn how to attract and book more premium hypnosis clients - both online and in-person.

Howard joins me today to discuss metaphors to release anxiety. Howard shares when it is appropriate to intervene with children’s issues and why they should decide whether to proceed with therapy. He shares a metaphor that shows how fears can be created through a misinterpretation of threats and discusses his upcoming book: The Rustle Of Leaves. Howard reveals a metaphor and process for working with bedwetting and highlights why it is vital to introduce an ethical guideline and medical check before working with the issue.

“Sometimes people become afraid of things that pose no threat.” - Howard Cooper

  • Why you should only intervene with hypnotherapy for children when chronic issues persist
  • Why clients should take ownership for change, rather than expecting someone else to ‘magic it away’ for them
  • How the misinterpretation of threats can create unfounded fears
  • Howard’s upcoming book: The Rustle Of Leaves and how to buy it
  • Howard’s process for working with bedwetting, including the plug metaphor
  • Ensuring there is no medical reason before working with bedwetting

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Direct download: WSH344_-_Howard_Cooper_on_Metaphors_to_Release_Final.mp3
Category:Business -- posted at: 4:30am EDT

Kryssa Marie Bowman is a Hypnotherapy Practitioner and Certified Hypnotherapist focusing on Transformational Therapy and methods that provide lasting freedom from emotional, physical, and psychological issues. Kryssa’s approach combines Cognitive Behavioral Therapy, Life Between Lives and Regression Therapy, and Neo-Ericksonian Hypnosis. She completed the Rapid Transformational Therapy Certification Program and has a Bachelor’s of Applied Science in Psychology from Montana State University-Bozeman.

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Kryssa joins me today to discuss near-life experiences. She reveals what it was like to enter the hypnosis profession to address something and fix something of her own, then recognize the opportunity to help others. Kryssa shares how you can leverage artfully vague communication that invites clients to access a place where they can create the change for themselves. She shares her experiences working with clients who have gone into past-life and between-life experiences. Kryssa also explores whether clients need to know the why, when, and how to initiate change during Regress-to-Cause sessions.

“The client already has everything within them to heal themselves, and I’m just the facilitator helping them communicate with the part that has this knowledge.” - Kryssa Marie Bowman

  • How Kryssa found successful change with a single session of hypnosis after 600 unsuccessful psychotherapy sessions
  • The benefits of continued training throughout your hypnosis career
  • Working from the approach of being the facilitator and recognizing the power to heal themselves is inside every client
  • A metaphorical explanation of the subconscious and the highest consciousness
  • Using Regress-to-Cause to reframe experiences and help clients bring away the resources and tools to integrate into their present life
  • Using regression to positive experiences to initiate change

Resources Mentioned:

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Direct download: WSH343_-_Kryssa_Marie_Bowman_on_Near-Life_Experiences_Final.mp3
Category:Business -- posted at: 4:30am EDT

Brian Eslick is a Hypnotic Performer, Board Certified Hypnotist (BCH), and Certified Stress Management Consultant. He is the author of Inside Hypnosis and has starred in his own off-Broadway show in New York City. Brian previously served twenty years in the United States Air Force, seeing combat during the Gulf War. He later studied and received the title Certified Stage Hypnotist with the Stage Hypnosis Center, before expanding his offering to include hypnotherapy.

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Brian joins me today to discuss cracking the hypnotic marketing code. He shares why you shouldn’t dive into everything and try to do it all at once and why it is very rarely the platform and almost always the strategy. Brian highlights the benefits of turning down the marketing efforts and using just a few step-by-step strategies to create month-on-month success and why you should focus on your local market first, ahead of branching out nationally or globally. Brian also shares the intricacies of outsourcing to optimize your efforts and build professional expertise in what you do, positioning you as the clear choice to help your clients.

“I’ve narrowed my marketing and everything that I do so that I have a lot more time on my hands.” - Brian Eslick

  • Setting up your first practice, website, and initial marketing steps to raise awareness
  • Areas of caution when using paid services such as Yelp or Bing
  • Finding clients with Google Maps (Google My Business), Reviews, and AdWords
  • Three things you must consider with every marketing strategy, platform, and service
  • How to set your monthly and daily marketing budget and gain more inquiries by focusing on your local audience
  • Outsourcing and automating services to build prestige
  • How to set up your sales funnel and appointment booking processes
  • Marketing analytics, testing systems, and making adjustments

Resources Mentioned:

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Direct download: WSH342_-_Brian_Eslick_on_Cracking_the_Hypnotic_Marketing_Code_Final.mp3
Category:Business -- posted at: 4:30am EDT

Graham Webber is a fully qualified Hypnotherapist, Hypnosis Trainer & Coach, and the Owner of Graham Webber Hypnotherapy. Graham has served in the British Army for eighteen years as a Vehicle Mechanic and Military Training Instructor. He began learning hypnosis to complement his magic skills and later made a move to therapy, helping clients with anxiety and weight loss. Graham currently teaches Rapid Inductions and The Kinetic Shift Practitioners Course with the UK Hypnosis Academy.

Ready to take your hypnotic skills to greater levels of success? Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/

Graham joins me today to discuss the various techniques you can leverage in your hypnotic service. He shares why confidence plays a crucial role in creating a hypnotic state, highlights a range of suggestibility tests, and reveals how to adapt these to improve responsiveness and move people into hypnosis. Graham shares why it is vital to gather information from your client and describes how you can use this to guide change during your hypnotherapy session. He also explores how you can advance your skills and move from a scripted approach towards script freedom.

“By utilizing your intention you can guide them to the best information.” - Graham Webber

  • Why you need a hypnosis coach and the role of self-confidence and belief in hypnotizing someone
  • Graham’s approach and variation to the Finger Magnets technique and moving people into trance
  • Graham’s Hypnosis Online Meet Ups project and the advantages of being part of a group of hypnotherapists
  • How to transition from ‘the deepener’ to the hypnosis work and use information gathered from the client to guide them
  • How often you should repeat suggestions in your hypnotherapy sessions
  • Using bullet points as an alternative to a script to keep you on track and move towards script-freedom

Resources Mentioned:

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Direct download: WSH341_-_Graham_Webber_on_Hypnotic_Service_Final.mp3
Category:Business -- posted at: 4:30am EDT

I often create space on my calendar so that people can speak to me and get their questions answered about the various training events, such as WorkSmartHypnosis Live and the ICBCH Train the Trainer Program. I also do this to hear what people’s goals are and why they are signing up for events - to make the events better and customize the training to those who will be there in the room or online. Half of the classes usually consist of people who are brand new and looking for certification. In contrast, the other half is already trained and seeing clients but feels stuck working inside rigid protocols and techniques and do not feel they can customize their approach on the fly with clients.

Build a strong foundation for your hypnosis empire! Register for the ICBCH Train the Trainer Program with Jason Linett & Richard Nongard. Registration is currently open with courses beginning on October 12, 2021. Visit https://hypnotherapyboard.com/t3-online/ to reserve your spot.

Join us at our next certification course LIVE and ONLINE at: https://worksmarthypnosislive.com/

Today, I share why you should work with the heart of a teacher first and service provider second. I unpack some of the strategies and influential protocols you can use inside your process. I share how to build an environment where the client’s old challenge no longer holds the ground it once had and becomes so wholly incongruent, the client doesn’t go back to their old way of living. I also share stories about creating a world where change is inevitable and the mindset adjustments to make this easier and more natural for you.

“If you really do have the heart of a trainer, you ought to be teaching.” - Jason Linett

  • Setting your clients up to recognize that they already have the skills they need inside them
  • Bringing the client into the process to create an automatic response and build independence in the individual
  • Using stories to teach, inform, and create multiple influential points to reinforce that the client is an active participant inside of the process
  • Signs that you are focusing on your clients’ problems more than the solutions
  • Why you should remove the word ‘reinforce’ from your client repertoire and focus on sharpening skills, performance enhancement, and elevating results
  • Explaining your philosophy and creating a hypotonic environment where your client learns skills, tools, and abilities

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

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Direct download: WSH340_-_The_HEART_of_a_TEACHER_Final.mp3
Category:Business -- posted at: 4:30am EDT

Jim Zboran is a Certified Hypnotherapist, Master Hypnotist, Personal Development Life Coach, and Owner of Entire Mind Advantage Hypnotherapy. He is a member of the American Hypnosis Association and Hypnotherapists Union and earned an honors endorsement for academic excellence on his diploma from the Hypnosis Motivation Institute. He was previously an ordained minister, retiring in 2015 to pursue his life coaching practice full-time. In 2018, he began studying Neuro-Linguistic Programming before becoming a hypnosis graduate with HMI.

The next Work Smart Hypnosis LIVE and ONLINE professional training and certification event is happening soon! Check out https://WorkSmartHypnosisLIVE.com/ to see a full video tour of how the program works. Discover why even experienced working pros take our classes -- and those new to hypnosis, too!

Jim joins me today to discuss perceptual remodeling. He shares how he draws out symbols from a client’s metaphors and how he uses them to help his clients change their perceptions. Jim shares his experiences as a life coach and how hypnosis has given him more tools to make positive change. He reveals how you can find solutions within the action avoidances that exist within your clients. He shares his experiences as a serial entrepreneur and how his greatest successes have come out of his failures. Jim shares why it is vital to be transparent in your journey and use your story in your messaging to build rapport. He also discusses what makes metaphors powerful and the power of echoing.

“The subconscious is super powerful to solve the problem.” - Jim Zboran

  • The differences between translational and transformational hypnotic change work
  • Identifying a client’s metaphors and working within a symbolic landscape
  • The roadblocks clients have to avoid taking action
  • Creating feedback loops with a traction ledger gamification system and Jim’s Five Activities Workbook
  • Why it is important to include yourself and your origin story in your marketing and messaging
  • Using Clean Language Questions to elicit metaphors from clients that create transformational change

Resources Mentioned:

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Direct download: WSH339_-_Jim_Zboran_on_Perceptual_Remodeling_Final.mp3
Category:Business -- posted at: 4:30am EDT

Joni Brewer is a Coach and Consulting Hypnotist at Brewer Hypnosis where she works with clients who desire to be healthy. She is a member of the National Guild of Hypnotists, a Smoking Cessation Specialist with the North American Academy of Hypnosis, and a Board Member and President of the Oregon Hypnotherapy Association. Prior to starting Brewer Hypnosis, Joni was previously a nurse for sixteen years, a forester, a National Court Appointed Special Advocate (CASA), and an Instructor at Oregon School of Massage.

Get complete access to THE SUCCESS TRIGGER, a powerful set piece for personal change to help your client create their own Peak Performance success. Watch the video tour and join today at https://TheSuccessTrigger.com/

Joni joins me today to discuss positively charged hypnosis. She explains how she leveraged her previous work experience and the benefits of one-to-one hypnosis training. Joni shares how she found her niche and why being in the right mindset is crucial to your success in completing tasks and finding clients. She shares what she has learned by working online during the pandemic and the techniques that have transitioned back into the office. She explains why sitting directly across from a client is not confrontational and how it helps you observe more. Joni also discusses the guest speakers and presenters who attend Oregon Hypnotherapy Association meetings and the intention to bring guests in on Zoom and make recordings available to a broader audience online.

“Be yourself. You are the only one that has your experience, you are the only one that has your knowledge, and you are the only one who can put it together in your own way.” - Joni Brewer

  • The advantages of one-on-one training and sitting in on training hypnotist’s client sessions
  • Finding a niche that aligns itself with what your clients want to be
  • The link between your positivity, completing tasks and projects, and finding clients
  • Creating online videos so people can get to know you and how it helps you find the right type of clients
  • Why Joni sits directly in front of her clients and the benefits of observing and noticing more
  • The education and support available through the Oregon Hypnotherapy Association and the guest speakers that attend the regular meetings

Resources Mentioned:

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Direct download: WSH338_-_Joni_Brewer_on_Positively_Charged_Hypnosis_Final.mp3
Category:Business -- posted at: 4:30am EDT

Toni Macri-Reiner is a NGH and ICBCH Board-Certified Clinical Hypnotist, Life Coach, and the Owner of Indiana Hypnosis For Change. She is a Faster EFT, TRE, and NLP Practitioner. Aside from seeing clients, Toni runs Integrated Hypnosis Training, helping individuals achieve their certification with ICBCH. Toni has a thirty-year background in pottery and fine craft art before transitioning into a hypnosis career where she uses her natural talent for creativity to help other people.

Get complete access to THE SUCCESS TRIGGER, a powerful set piece for personal change to help your client create their own Peak Performance success. Watch the video tour and join today at https://TheSuccessTrigger.com/

Toni joins me today to discuss conversational neuroscience and shares how we can introduce research into the work we do. She reveals the conversational neuroscience process and explains how to identify the patterns that already exist in the client’s life to appropriately interrupt them so the client can create new pathways in their mind. Toni also shares how you can layer in techniques, teach, and achieve hypnotic change before formally saying ‘close your eyes.’

“You are not going to get what you want by focusing on what you don’t want.” - Toni Macri-Reiner

  • How Toni built her business through talking about hypnosis, word-of-mouth, and continued training
  • Why Toni uses a complimentary 15-minute phone consultation before booking client sessions
  • The techniques Toni uses, including Faster Tapping, Freddy Jacquin's Arrow, NLP Reframing, Future Pace, Suggestions, and Post-Hypnotic Suggestions
  • How the conversational work and pattern interrupts have allowed Toni to reduce the length of her sessions
  • Where to set the expectations of your client and teaching the tools and techniques they can use in the future
  • The Move Away technique, giving your clients the space to solve a problem, and examples of the language Toni uses

Resources Mentioned:

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Direct download: WSH337_-_Toni_Macri-Reiner_on_Conversational_Hypnosis_Final.mp3
Category:Business -- posted at: 4:30am EDT

Anthony Faiano is an ICBCH Certified Professional Hypnotist, Public Speaker, and the Owner of Victory Mindset. He is a United States Air Force veteran and during a 21-year career, he progressed from Aircraft Mechanic to Support Staff Supervisor and Master Resilience Trainer. He has an Associates degree in Aeronautics, Aviation, and Aerospace from the Community College of the Air Force.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Anthony joins me today to discuss the victory mindset. He highlights why you don’t need to shut down one thing to launch another, and instead, create a seamless transition over time. He shares why you should not overcomplicate your hypnotic approach and why you should focus on using your client’s expectations as an opening for where change can occur. Anthony shares his work on resilience skills and team building and discusses learning what you don’t like to do to create a path towards discovering your niche. He highlights the advantages of leveraging active and passive business strategies and how you can craft your pre-talk to ensure your client’s buy-in. Anthony also shares a metaphor he uses in smoking cessation sessions and the importance of being a resource for your community.

“Trust in your own artful skill to take the principles and create something that is authentic to you, because if you do that, you’re not likely to break rapport.” - Anthony Faiano

  • Why you shouldn’t overcomplicate what hypnosis is in your mind and why you should deliver what your client expects
  • The types of people who are reaching out for resilience skills and training
  • Anthony’s individual and group-administered team-building exercises
  • Knowing your audience when broadcasting your services
  • What is working for Anthony to bring in clients and how he has achieved a high social media conversion rate
  • How to craft your pre-talk, use metaphors, build rapport, pre-frame the experience, and ensure your client’s participation

Resources Mentioned:

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Direct download: WSH336_-_Anthony_Faiano_on_Victory_Mindset_Final.mp3
Category:Business -- posted at: 4:30am EDT

Dawn Smith is an ICBCH Board Certified Professional Hypnotist who helps people create profound mindset shifts through positive change. Dawn grew up living hypnotically with family members already doing hypnosis and has a passion for helping clients with pain control, stress release, anxiety reduction, and academic performance. She lives in Pensacola Beach, Florida, and studied Philosophy and Religious Studies at the University of West Florida.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Dawn joins me today to discuss hypnotic introductions. She shares what it was like growing up with hypnosis as part of her daily life, and her experience with formal training and exploring other careers before working as a full-time hypnotist. Dawn shares the strategies and techniques you can use to introduce what you do. Dawn also highlights the easy local wins you can make through seizing opportunities for engagement and building connections with social marketing.

“Don’t hide behind training and trying to figure every single thing out before you get started. Just start seeing people and putting yourself out there and it will start coming together.” - Dawn Smith

  • How growing up with a career hypnotist parent highlighted the power of the words we say and the way we use our minds
  • How Dawn introduced hypnotic thinking into various careers focused on helping people
  • Hypnotic approaches Dawn recognizes today that her mother would use during conversational hypnosis sessions
  • Why new hypnotists should not worry about which technique to use
  • How hypnotists can achieve faster outcomes and how it helps clients stay on track
  • Starting a hypnosis business by modeling other successful professionals and why Dawn introduced the Velvet Rope Strategy into her business model
  • Curating a clientele through social marketing methods and examples where human engagement can lead to referrals
  • Maintaining transparency in the responsibilities of the client and 30-second next-day follow-ups

Resources Mentioned:

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Direct download: WSH335_-_Dawn_Smith_on_Hypnotic_Introduction_Final.mp3
Category:Business -- posted at: 4:30am EDT

Debbie Taylor is the owner of Intuitive Hypnosis, Intuitive Life Coaching, and Hypnosis Trainings. She is a Consulting Hypnotist and Certified Hypnosis Instructor with a 20 year background in education. She holds a Master's in Organizational Management from the University of Phoenix and a Bachelors in Education and Geology from the University of Utah. Debbie is also the author of Mastering the Law of Attraction: Your Personal Change Blueprint, which is the first in a series of books she is writing.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Debbie joins me today to discuss hypnotic blueprints. She shares why you should not look at the clients as the one problem that brought them to see you but at the entire ecosystem of their life, relationships, habits, and behaviors. She describes how to use the client’s strengths and genuinely have the client designing the process with you. Debbie reveals how to create a framework in such a way that it writes the client’s entire story, ensures participation, sells the value, and gets the client onboard. She shares why you need to navigate clients away from what they don’t want towards what they do want. Debbie also reveals the eight steps of her hypnotic blueprint, the questions she asks, and how to use the blueprint in the hypnotic work you do.

“The blueprint serves as the suggestion base. Everything they tell me, everything I say back to them in the hypnosis, all comes off the blueprint.” - Debbie Taylor

  • How Debbie explains the conscious, subconscious, and hypnosis to the client
  • What to base your pre-talk on and how to explain the Law of Attraction to the client
  • How Debbie has prioritized and modified the NLP Outcome Frame to create her Law of Attraction framework
  • Why you should explore what was going on when the client’s habit was formed and the purpose and value associated with it at that time
  • The steps in Debbie’s hypnotic blueprint
  • How to transition from the pre-talk into the formal hypnosis work
  • How to use the hypnotic blueprint

Resources Mentioned:

Connect with Debbie Taylor:

Join our next online certification course… wherever you are in the world!

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Direct download: WSH334_-_Debbie_Taylor_on_Hypnotic_Blueprints_Final.mp3
Category:Business -- posted at: 4:30am EDT

The work smart philosophy around different hypnotic techniques that we use with our clients to produce change is one of: ‘all these techniques work; you just have to use them.’ It is one that all comes down to the artistry, application, and customization of how we take these techniques to bend and morph them to fit with the client that happens to be in front of you on that particular day. The client may have been to another hypnotist and it did not go as expected, so you need to refocus the client to their goals to create a beneficial experience and move forward.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

This week's episode is all about regress to success. I explore hypnotic age regression and offer several definitions, from the purists' view of repressed memories to the concept of hypnotic suggestions creating positive or remembered hallucinations. I share how you can figure out what is great about your client and how we can harness that and put it to use. I reveal why and how you should condition your client to hear the technique and create a hypnotic contract. I share what sensory anchors are and reveal three positive life experiences you can use and bond to a success trigger. I also discuss how to phrase the notion that the technique will be required less as the client experiences more success.

“Emotion is the language of the unconscious mind.” - Jason Linett

  • The theories behind the different concepts of hypnotic age regression
  • Why you should reframe your pretalk from what isn’t going to happen to what is going to happen
  • How to explain the regress
  • Building the success trigger roadmap and how to create anchors and sensory-language bridging techniques
  • How to leverage positive life experience states to anchor empowered states of mind, centered on education, physical ability, and creativity
  • Morphing your language to the client’s desired outcome state
  • How to build a case with the client that the technique will become less necessary long-term

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH333_-_Regress_to_Success_Final.mp3
Category:Business -- posted at: 4:30am EDT

Craig Mackay is the Owner and Consultant Hypnotist at Freedom Hypnosis, where he helps clients take control of their thoughts, feelings, reactions, and behaviors. He grew up in Scotland and worked as a Marine Control Room Operator before moving to the US and gaining his NGH and ICBCH Hypnosis Certification in 2013. In 2014, he started his business in New York City, seeing clients in his one-bedroom apartment and WeWork office, before taking his business 100% online.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Craig joins me today to share how you can create successful outcomes through the freedom of hypnosis. He shares how to work within your client’s model of the world, beliefs, faith, perceptions, and spiritual modes of thinking. Craig discusses shifting the client’s perceptions to be open to new things and new avenues to explore. He describes how you and the client can use the safety of hypnosis to explore new experiences. He shares why it is vital to run loops of action sets, attach an idea to an action, and specify the cause and effect relationships. Craig also reveals the four steps of placing the client in the result to set the change in motion.

“The power is in the perception, primarily, because that is what’s informing what we will do or not do to actually change those things externally or in our environment.” - Craig Mackay

  • How different belief systems, perceptions, faiths, and spiritual modes of thinking have the same core elements
  • Working within the client’s framework of the world and the questions to ask before the “formal hypnosis” begins
  • Using hypnosis to set new reference points in the mind to imagine freely what new experiences would be like
  • The different marketing activities where Craig has found success
  • Giving the client tools and skill sets to change their future emotional states beyond the outcomes they desire now
  • Using the three components of challenges to achieve an outcome
  • Accepting constant growth and changing the way you do things

Resources Mentioned:

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Direct download: WSH332_Craig_Mackay_on_Freedom_Hypnosis_Final.mp3
Category:Business -- posted at: 4:30am EDT

Karen Hand is the owner of Karen Hand Hypnosis, a hypnosis practice specializing in helping clients improve their self-esteem and self-acceptance and overcome limiting beliefs and paralyzing fears. She is a Board-Certified Hypnotist, NLP Master Practitioner, and Chicago Radio Personality. She is the author of the best-selling book, Magic Words and Language Patterns: The Hypnotist's Essential Guide to Crafting Irresistible Suggestions, where she helps readers improve their suggestion techniques and perfect the art of scriptless hypnosis. Karen is also a recipient of various awards in the industry, including Hypnotist of the Year, Educator of the Year, and the IMDHA Pen & Quill Award for Literary Excellence.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Karen joins me to discuss how to empower your belief system. She shares how the pandemic affected her career and why she adapted to the situation faster than most hypnotists. She discusses her belief system and why any belief system can work if you’ve been practicing it for a long time. She describes why scriptless hypnosis is the future and why overpreparation is counterintuitive. Karen also discusses the differences between accidental hypnosis and hypnosis on purpose, and why she believes we’re all living in a trance state.

“When clients start thinking a different thought, they start believing a different thing.” - Karen Hand

  • Why the skill necessary to run a business are left out of training
  • The three-part interaction that always happens in your business
  • Why Karen was more prepared when the pandemic began than most hypnotists
  • How Zoom ended up being Karen's preferred meeting app
  • Karen's biggest pet peeve in the industry
  • Karen's belief system and her thoughts on other hypnotists' belief systems
  • Why overpreparation for clients is no longer the majority thought pattern in the industry
  • Why Karen believes we're all in some sort of trance
  • How a millennial's advice on phone apps helped Karen improve her belief system
  • Why a client's beliefs are easy to change
  • Concrete examples of accidental hypnosis

Resources Mentioned:

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Direct download: WSH331_Karen_Hand_on_Empowering_Your_BS_Final.mp3
Category:Business -- posted at: 4:30am EDT

To rock out 7 years of the Work Smart Hypnosis Podcast, Kevin Lepine joins me! He is a master of stage hypnosis of more than 20+ years, performing nightly on the Vegas Strip with his comedy show Hypnosis Unleashed. Winner of Best of Vegas Award and nicknamed ‘The Rock Star of Hypnosis,’ Kevin’s first national broadcast iN YouR HeaD is grabbing the country’s attention. He was previously a Performer at Hooters Casino Hotel and a Performer, Hypnotist, and Trade Show Coordinator for H&H Wholesale.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Kevin shares how we can unleash hypnosis on the community and discuss setting expectations during your pre-talk so you can exceed them. Kevin highlights the importance of having a mindset of ethics and leaving people better than we found them. He shares why you need to own who you are and concentrate on what you are fascinated by and how we can bring that into what we do to not become the next ‘someone else,’ but the first version of who you are. Kevin shares the importance of community and elevating each other. He also shares why you should demonstrate to others that you are coachable, trained, and willing to do the work to get to where you want to go.

“If you can establish the expectations, you can also exceed the expectations.” - Kevin Lepine

  • Why you should not focus on copying others but concentrate on being original and the ‘first’ you
  • Accenting and concentrating on what fascinates you and elevating what you are good at
  • Growing your career through good ethics and empathy
  • Finding the people and mentors who can direct you, teach you, give feedback, and help you learn
  • Making connections and showing your willingness to learn and be coached
  • Why you should see other hypnotists, not as your competition, but as your ally
  • Conveying information, setting expectations, and making your pre-talk interesting
  • Why it is crucial to reflect parts of the client conversation back to them in your pre-talk

Resources Mentioned:

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Direct download: WSH330_Kevin_Lepine_on_Hypnosis_Unleashed_Final.mp3
Category:Business -- posted at: 4:30am EDT

You have a lot to figure out in the early days of running your hypnosis business. This was the case for me, and while I became highly successful and launched a six-figure business seeing clients in my first full year, over time, we learn new things that are incredibly worthwhile. While you can grow your business without paying for advertising - and I used to be proud of this message - I learned a few tricks that drive business success and can help you get there quicker.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

In today’s episode, I look at whether you should pay for advertising and discuss how we can better run our hypnosis businesses. I discuss the logic and psychology beneath advertising so you can see exactly how it works. I share what I did before I started to pay for advertising and reveal the operating costs you should expect. I share how you can prepare and nail your messaging and highlight why you should look at content creation with a long-term view and see it as an asset. I share the mechanics behind retargeting ads and how they help secure purchases from those who were not in a position to buy on the first visit to your website. I also discuss how isolating your market will drive business success and the ad investing equation you should practice.

“Advertising is about reminding people that you exist.” - Jason Linett

  • How to find an audience, discover what their needs might be, lead with value, and craft a presentation to introduce hypnosis around that concept
  • The operating costs of hypnosis businesses, getting your message in front of the right people and perfecting your pitch
  • Creating content and how to extrapolate continued value years into the future
  • The principles of retargeting ads, why they are practical, and how to make it easy for people to find you
  • How to change your business through changing your audience and focusing on your niche market
  • The investor’s mindset, the investing equation you need to know, and spending money at the right time

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

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Direct download: WSH329_Advertising_To_Pay_or_Not_to_Pay_Final.mp3
Category:Business -- posted at: 4:30am EDT

Shelly Jo Wahlstrom is a Certified Hypnotherapist, Amino Acid Specialist, Certified Recovery & Nutrition Coach, and the Owner of Shelly Jo Hypno Aminos Nutrition and Shelly Jo Hypno LLC. She is the author of Feed Your Brain Change Your Life: Take Control Of Your Brain, Body And Emotions, and the upcoming book: From Crazy to Calm: Natural Ways to Boost YOUR Mental Health, scheduled for release on September 1st. Shelly’s Aminos were named Best of Top 25 New Products in the State of Utah. Shelly is also a Motivational Speaker, Presenter, and Trainer for Hypnotherapists and Energy Healers looking to add Amino Acids to their programs.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Shelly joins me today to discuss feeding the brain to overcome issues such as emotional eating and addiction and shares her journey of discovering amino acid therapy to help her daughter with addiction. Shelly reveals the role of neurotransmitters in the brain and the different symptoms and addictive behaviors that appear when they stop firing. She shares how she determines which amino acids the client may benefit from by examining the client’s symptoms and diet. Shelly shares how she uses  amino acid therapy and hypnotherapy together to achieve optimal results. She also shares the details of her online training for hypnotherapists and how you can purchase amino acid supplements at wholesale prices.

“The cool thing is by feeding it amino acids it’s actually feeding the brain what it needs, so it helps to raise and balance the brain.” - Shelly Jo Wahlstrom

  • Uncovering the cause of emotional eating and why you should feed the brain first
  • How Shelly discovered amino acid therapy on the path to helping her daughter break free from a cycle of addiction
  • Why neurotransmitters in the brain may stop firing and the symptoms this causes, such as anxiety, stress, depression, cravings, and addictions
  • The role of neurotransmitters, serotonin, and dopamine in mental health
  • How Shelly puts the amino acids and hypnotherapy work together to achieve optimal health
  • How tyrosine, 5-HTP, and GABA help sustain energy levels, alertness, focus, relaxation, and calmness
  • Working with hypnotherapy on beliefs and negative thoughts

Resources Mentioned:

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Direct download: WSH328_Shelly_Jo_Wahlstrom_on_Feeding_the_Brain_Final.mp3
Category:Business -- posted at: 4:30am EDT

With more than 300 plus episodes, the podcast archives include a wealth of solo episodes and guest interviews with names you know from the convention circuit, and names you don’t because they have been busy doing the professional work of hypnosis. Within this portfolio of shows, there are several that you - as a new hypnotist starting out or a hypnotist already engaged in the work - should not miss and should listen to right away as you begin your journey to becoming world-class at your skills.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

In today’s episode, I share 12 shows you may have missed and how they can help you learn how to prime your approach to improve the experience, get the change work in motion early on in your session, and stack the deck in your favor. I highlight the episodes that demonstrate how you can go from training to full-time work as a hypnotist with a fully booked schedule. I also share the episodes where you can learn techniques that will become the foundation of what you do or gain access to training at a massively reduced cost.

“If you are looking to advance your skills if you are looking to take what you do to a deeper level, go back and relearn.” - Jason Linett

  • A masterclass on how to stack the deck in your favor and prime better experiences
  • The danger of absolutes and how to use the Changing Personal History technique
  • A case study demonstrating how someone can go from training to doing the professional work full-time
  • A genuine approach combining hypnosis, NLP, and HearthMath
  • Establishing the client’s hypnotic responsibility in making change
  • How to pack your schedule and the foundation for everything you do in your business
  • An example of something you can teach your client in a very memorable way
  • A conversation on the Four Cornerstones of Successful Hypnotherapy
  • How to access some of Roy Hunter’s programs at a hugely discounted rate
  • How to get the change in motion during the Dave Elman induction
  • Basing your professional work on research and evidence

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH32720-201220Episodes20You20May20have20Missed20Final.mp3
Category:Business -- posted at: 4:30am EDT

For the most part, the work that we do as hypnosis professionals is relatively straightforward and not that complicated. However, there is a minority of incidents where you will need to set professional boundaries. Perhaps you need to select the scope of practice and manage your time in advance, so you don’t run into challenges. You may even want to set boundaries so that you can increase your income and become a world-class hypnotist. Yet, many professionals in our field find it hard to recognize that they cannot be everything to everybody and they have a right to say no to serve their clients better.

Join the next Professional Hypnosis Training and Certification event! Watch videos and reserve your spot now at https://WorkSmartHypnosisLIVE.com/

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

In today’s episode, I discuss professional boundaries and ethics. I reveal how, by setting your hours, you will be able to work with greater flexibility and have control over your calendar. I share why you should work with transparency and only take on the issues that fall within the scope and limitation of hypnosis. I explain how you can use office forms to better understand your clients and filter out those who are difficult or uncommitted. I share why we don’t have to do it all the same way and embrace that you are not the right fit for everyone. I also share what it means to have a practitioner-centered business that offers client-centered hypnosis matching the process to the client rather than the client to the process.

“Set your days, set your hours. As soon as you do that, it actually opens you up for greater flexibility because you have control over your calendar.” - Jason Linett

  • Gaining greater flexibility by setting your hours
  • Understanding the limitations of the work we do and working within those boundaries
  • Fixing specific issues and when to make referrals to serve your clients better
  • What to do if you don’t have a referral source
  • The differences between coaching and consulting and giving clients homework assignments
  • How to use office forms to ask questions and better understand your client’s goals
  • Leveraging your office forms to filter out uncommitted, argumentative, or difficult clients

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH326_Professional20Boundaries_Final.mp3
Category:Business -- posted at: 4:30am EDT

I almost always begin my hypnosis sessions with the Dave Elman induction. Not just because it works, but because it teaches the client and myself to always think in a process-oriented approach. This methodology sets the framework of: now we have done step one, we can move on to step two, and so on. This is a 100% successful approach because embedded inside the training of this technique is troubleshooting, which allows you to make modifications to pass that test and move on to the next step and get into the work.

Get your spot at the Dave Elman Legacy Global Zoom Conference now at https://worksmarthypnosis.com/325/

Cheryl Elman is the President and Certified Master Trainer at the Dave Elman Hypnosis Institute. She is an international speaker and teaches instructors the latest in Rapid Induction Methods and Certifications. She began her career as a high school instructor, spending thirty years in this role and fourteen years as the Vice President, Manager, and Trainer of two New York City companies.

Larry Elman is the son of Dave Elman and is a Certified Consulting Hypnotist. Larry followed in his father’s footsteps, graduating from his father’s Course in Medical Hypnosis three times. He became an Aeronautical Engineer and Air Force Colonel before retiring to write, travel, and teach about his father’s life and hypnosis career. He speaks at many international conferences, winning many presenters and lifetime achievement awards.

Larry and Cheryl join me today to discuss the Dave Elman Legacy Global Zoom Conference. Cheryl and Larry share how you can learn about modeling the techniques of Dave Elman and how you can customize them to your own style and the needs of your client. Larry shares some of Dave Elman’s background and experiences, and reveals why the eye-lock became part of the Dave Elman induction. Cheryl highlights the topics and keynotes of the conference and shares how you will be able to revisit the content later. Larry also shares why you should adopt a philosophy of asking why and how this will make you an excellent hypnotist.

Get your spot at the Dave Elman Legacy Global Zoom Conference now at https://worksmarthypnosis.com/325/

“All human education and positive interaction have - what my father would call - a waking hypnosis component.” - Larry Elman

  • The Dave Elman Legacy and how doctors adopted the Dave Elman induction due to its speed, reliability, and success rate
  • The origin of the eye-lock in the Dave Elman induction and why it works
  • The exciting lesser-known presenters who will be featured at the Dave Elman Legacy Global Zoom Conference
  • The presentation topics, including pain management, the long effects of COVID, fibromyalgia, and dentistry hypno-anesthesia
  • When you can listen to the conference and how you can revisit the content and six keynotes later
  • The ‘want it to happen’, ‘expect it to happen’ and ‘watch it happen’ components of education and change
  • Why you should always ask why something works and how you can make it work better

Resources Mentioned:

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Direct download: WSH325_Dave_Elman_Legacy_Global_Zoom_Conference_Final.mp3
Category:Business -- posted at: 4:30am EDT

Derry Cooke is a Hypnotherapist, IAPCH member, and the Owner of HypnosisWorks, a hypnosis practice based in Whangarei, New Zealand where he specializes in helping people who have experienced trauma. By working with people through their trauma, he has committed himself to learning and internalizing other people’s methods and, over time, making them his own. Derry has a background in nursing with 30 years of experience in the health industry, gaining a reputation as the one who is good with difficult patients. He holds a bachelor’s degree in psychology from the University of Auckland. However, since discovering hypnosis at the age of nine, hypnotherapy and NLP have become Derry’s true passion.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Derry joins me today to discuss remodelling hypnosis. He shares how we can better approach the process of change by having better perspectives. He explores updating the models in terms of the classic NLP presuppositions and asks whether hypnotists have all the resources we need to create change. We discuss faith and how it applies to hypnosis. Derry breaks down The Arrow Technique and the interactions between negative and positive emotions. He also shares why it is vital to create consistency in our change work so we can ask the right questions at the right time to serve our clients better.

 

“When you take this fresh approach to looking at things, your efficacy just goes up.” - Derry Cooke

 

  • How working on the body and deep tissue tension can elicit powerful memories, demonstrating the body and mind are one
  • Derry’s experience with training with Freddy Jacquin and The Arrow Technique
  • How The Arrow Technique can be used to ‘switch off’ chronic and acute pain
  • The three emotions and primary energy behind issues that trouble people
  • Using the positive drivers of human experience in The Arrow Technique
  • The principles of Derry’s remodelling approach, why you should always test your work, and the significant benefits of understanding how your techniques work

Resources Mentioned:

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Direct download: WSH324_-_Derry_Cooke_on_Remodelling_Hypnosis_Final.mp3
Category:Business -- posted at: 4:30am EDT

Hartland’s Medical and Dental Hypnosis is a classic book in the profession of hypnosis, exploring what can be achieved when you have somebody hypnotized. The book, written by Michael Heap and Kottiyattil Aravind, highlights some of the work from one of the unsung pioneers of hypnotic change work, Dr. John Hartand. John lived from 1901 to 1977, working as a British Psychiatrist and was involved with the British Society of Medical and Dental Hypnosis. He integrated his work with multiple modalities such as medicine, psychiatry, and hypnosis. Dr. Hartland is well known for his work on ego-strengthening and the direct suggestions you can use inside your work to advance even advanced strategies further.

Join the next Professional Hypnosis Training and Certification event! Watch videos and reserve your spot now at https://WorkSmartHypnosisLIVE.com/

Today’s episode is somewhat of a teaching episode where I share commentary and lessons in effective hypnosis. I share some of the specific language patterns and nuances that I have picked up from reading the book based on Hartland’s Medical and Dental Hypnosis. I explore drawing lines on client responsibility and share how our clients are capable of change. I reveal the ways we can communicate what hypnosis is and how hypnotic suggestion works. I explain some of the appropriate limitations of hypnotic suggestions, opening up the conversation on how we can make hypnosis even more effective. I also share the formula that makes all hypnosis work and highlight how all hypnotic change is about perception.

“A hypnotic suggestion becomes permanent as long as it is still congruent to the individual and has a reinforcement mechanism.” - Jason Linett

  • The two basic formulas of therapeutic suggestions during hypnosis and the cause and effect relationship
  • Setting client limitations and utilizing an open-ended framework
  • A definition of post-hypnotic suggestions: A post-hypnotic suggestion is not a magic spell, or in negative terms, a curse. It quickly decays in strength unless consolidated by the naturally occurring processes of conditioning and cognitive restructuring. It is usually easily overridden by conscious control or existing competing habits. The suggestion has to be aimed at the responses that are appropriate to the context valued or acceptable to the subject or patient or demonstrably with the subject’s repertoire or personalities.
  • How a hypnotic suggestion becomes permanent and introducing reinforcement mechanisms
  • Positioning your clients for success, replacing existing competing habits, and the distance, dissociate and diminish formula
  • An example of John Hartland’s psychodynamic therapy

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH323_-_Effective_Hypnosis_28Lessons_from_Dr._John_Hartland29_Final.mp3
Category:Business -- posted at: 4:30am EDT

Bob Martel is an ICBCH and NGH Board Certified Hypnotist, Confidence Coach, Sleep Coach, and the Founder of Positive Results Hypnosis. He works with a broad range of clients, including business owners and entrepreneurs, helping them with their confidence, self-value, and self-worth. He is a writer and author of The Magic of Aesop: How to Use the Wisdom of Aesop's Fables to Spark Transformational Change and the upcoming book, I Am Sleeping Now. Bob previously worked on a Navy submarine and in the corporate world in sales and marketing. Hypnotists initially hired him to improve their marketing before becoming a hypnotist himself.

Join the next Professional Hypnosis Training and Certification event! Watch videos and reserve your spot now at https://WorkSmartHypnosisLIVE.com/

Bob joins me today to discuss the business of business hypnosis. He shares how you can better work with your clients and attract your ideal clientele. We discuss Aesop's Fables, The Tortoise and the Hare, The North Wind Versus the Sun, and how you can integrate these classic stories into your hypnotic change work. Bob reveals how he gave a book to a client, hinting that they would find the discovery they needed inside, resulting in outstanding results. We explore how the business of hypnosis is more than just putting your message out there and why you need to understand the how and the why beneath all that you do. Bob also highlights that you will have a hard time selling to others if you can't sell it to yourself and shares the process of buying qualified lists of leads and directly marketing to them.

“Think about yourself as a catalyst for change and progress that they are not realizing now.” - Bob Martel

  • Bob’s experiences delivering alcohol and drug counseling on a Navy submarine and self-image psychology for Motorola
  • Helping businesses and individuals discover their goals and targets and notice the things that they are not yet noticing
  • Why Bob has moved his business marketing strategies from sessions to packages, and finally to programs
  • How to do direct marketing the right way and the four vital elements: introducing yourself, creating awareness, giving a reason to find you online, and asking them to take an action
  • Who Aesop was and how he used fables to win his freedom
  • Why Aesop’s Fables are effective stories for use in hypnosis and how to hack, craft, and adapt them to help your clients

Resources Mentioned:

Connect with Bob Martel:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

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Direct download: WSH322_-_Bob_Martel_on_the_Business_of_Business_Hypnosis_Final.mp3
Category:Business -- posted at: 4:30am EDT

Vinnie Brigance is a certified hypnotherapist and the Founder of Kalamazoo Hypnosis where he helps clients permanently quit smoking - without cravings. His passion for helping people quit smoking stems from his mother’s struggle with COPD and emphysema, which ultimately led to her passing in 2018. Born and raised in Michigan, Vinnie discovered the impact and effectiveness hypnosis can have on creating positive change after graduating from the University of Massachusetts-Boston with a degree in Political Science. With a newfound passion and desire to help others create life-altering breakthroughs, he opened his own hypnosis practice in January 2020 where he currently sees 95% of his clients online.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Vinnie joins me today to share how outcome-oriented action is always the solution to building an audience, creating an impact, and helping the community and economy. We discuss whether the client needs an absolute pain point for change to be effective. Vinnie shares the systems he’s using right now and how he has changed his approach and methods to reflect working online with clients. He highlights the value in creating assets and sharing content with strategies for making the biggest impact you can with your particular skill. Vinnie shares why you should get some training and get out there as soon as possible, recognizing that doing the work and listening to clients is the fastest way to learn and build your skills. Vinnie also shares tips on creating internal motivation to boost your outreach efforts and describes his love for Parts Integration Therapy and conversational hypnosis.

“You want to condition your audience to do something you ask because compliance builds suggestibility.” - Vinnie Brigance

  • Red flags and determining if the client’s issue needs to be an absolute pain point for hypnosis to be effective
  • Why you should look to create a larger and broader impact with your skill
  • Changing your methods, reducing your pretalk, and evolving hypnosis for online sessions
  • Creating assets and repurposable resources, such as videos, to increase your online presence and reach a larger audience
  • Being willing to put yourself out there, recognize that everything doesn’t need to be flawless and discovering your voice by listening and learning
  • Setting outreach goals and managing your internal motivation
  • How to build engagement and get your audience to do something

Resources Mentioned:

Connect with Vinnie Brigance:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

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Direct download: WSH32120-20Vinnie20Brigance20on20Outcome-Oriented20Action20Final.mp3
Category:Business -- posted at: 4:30am EDT

How do you follow-up with your stop smoking clients? Many hypnotists fall prey to the game of assumption - assuming that if they follow-up with their clients, it will sow the seeds of doubt in your services and reduce their confidence in your skills. But following up is a critical step on achieving your client’s desired results. After all - it’s always a great idea to check your work.

So, how do you follow-up with your clients without sowing the seeds of doubt or breaking their trust and confidence in the services you offer?

Check out the LIVE training to build your passive income empire, happening at HypnoThoughts LIVE in Las Vegas this Summer: https://www.hypnoticproducts.com/htlive2021

Today, I share how to follow-up with your stop smoking clients for better results. I reveal how you can do a follow-up in a high-impact way and create stronger results, if not further reinforce the result. I demonstrate how collecting oddly specific stories will help you metaphorically shine the spotlight of change in a rather unique place. I explain how you can use this technique beyond helping your stop smoking clients. I also share why I love suggesting fascination and curiosity and how you can take successful methods and frame them in a better way to make them even more effective.

“When you satisfy the concern in advance, you have now inoculated a future problem.” - Jason Linett

  • The number one rule for influential communication and how to hit the emotional components of decisions to motivate change
  • How to satisfy objections before they arise and motivate towards a change or the next step
  • Helping clients identify their character of change
  • Collecting feedback and ultra-specific stories and leveraging them in your sales consultation or during the appointment to set the context for oddly specific change
  • Why it is easier to get someone to stop something than start something and how to achieve the latter and wrap-up your hypnosis sessions
  • How to modify this approach for you and client issues outside of stop smoking
  • Taking methods that work and framing them in a better way to make them more effective

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH32020-20Follow-up_Success_with_Stop_Smoking_Hypnosis_Final.mp3
Category:Business -- posted at: 4:30am EDT

Sean Michael Andrews is a Certified Hypnotist and Hypnosis Instructor, Master Practitioner of NeuroLinguistic Programming (NLP), and the Founder of World’s Fastest Hypnosis. He is the author of Who, Me?: How to Choose The Best Volunteers, Street Hypnosis: World’s Leading Street Hypnotist Shows Techniques for the Office, Stage, and Street, and eight educational videos. Sean speaks at hypnosis conferences such as HypnoThoughts Live and the UK Hypnosis Convention. Sean is also the Supervising Instructor at the Dave Elman Hypnosis Institute and is a qualified Nursing Hypnosis Instructor. He is the recipient of the International Association of Counselors & Therapists 2018 Hypnotist of the Year, MAHC’s 2016 Educator of the Year, and MAHC’s 2013 Hypnotist of the Year awards.

Check out the LIVE training to build your passive income empire, happening at HypnoThoughts LIVE in Las Vegas this Summer: https://www.hypnoticproducts.com/htlive2021

Sean joins me today to discuss evolving hypnosis. He shares how the nature of the work we do is evolving and his changing beliefs, including his aversion to using the word sleep. Sean shares how we can adapt the techniques we use to make them effective and efficient and overcome the pandemic's challenges. He shares how you can look for opportunities to approach the work from different angles and become more flexible as you transition from the in-person hypnotist to working online. He also discusses the benefits and strengths of methods like the Dave Elman induction and reveals how we make modifications and learn through practice and failure.

“When you are not afraid of failing, you can do anything.” - Sean Michael Andrews

  • How to modify a rapid induction to work online
  • How to prepare a client for a loss of internet connection
  • The precautions and challenges of working with clients wearing a mask
  • Street hypnosis tricks for finding and selecting the most hypnotizable people
  • Whether the Esdaile state of hypnosis is a good state for receiving suggestions
  • Techniques for bringing people out of a spontaneous coma state
  • Details of Sean’s upcoming book for new hypnotists
  • Adapting the classic Dave Elman Induction for online hypnosis
  • How to give an instant induction - in any language

Resources Mentioned:

Connect with Sean Michael Andrews:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

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Direct download: WSH31920-20Sean20Michael20Andrews20on20Evolving20Hypnosis20Final.mp3
Category:Business -- posted at: 4:30am EDT

Jess Marion is a Certified (H)NLP and NLP Trainer, Hypnosis Trainer, Tree of Life Coach, and a Consulting Hypnotist and Partner at The Intelligent Hypnotist. She is a conference speaker and the co-author of seven books and three digital training programs and was previously a university instructor for seven years in the fields of anthropology and comparative religions. She has a Ph.D., Master’s degree, and Bachelor’s degree from Temple University and the University of South Florida.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Jess joins me today to compare NLP with hypnosis and coaching. She explores whether we should draw delineations between NLP and hypnosis and when and where we should start to go in different directions. Jess reveals what we know in terms of the brain and how hypnosis actually helps resolve issues. She highlights the importance of trance and what this means neurologically in terms of the brain's structure. Jess shares the importance of structured flexibility in terms of creating change and how we can put this to use and integrate it within change work. She also shares how hypnotic change work is not just about the words and the role of gestures, tonality, and non-verbals.

The mechanisms that make hypnosis work are the same exact mechanisms that make NLP work.” - Jess Marion

  • The intersections of hypnosis and NLP and why NLP won’t work without trance
  • The types of hypnosis, framing options, and the process that creates a trance
  • Creating trance without an induction by recognizing when trance occurs naturally
  • Meeting client’s expectations if you market yourself as a hypnotist
  • How to use the components of the coaching pattern and determining your opening gambit
  • Using multi-level communication with gestures, physiology, tonality, and pauses
  • Collaborating physiological feedback in deep trance
  • The role of the Default Mode Network in NLP and creating neural flexibility

Resources Mentioned:

Connect with Jess Marion:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH31820-20Jess20Marion20on20NLP20vs20Hypnosis20vs20Coaching20Final.mp3
Category:Business -- posted at: 4:30am EDT

Traci Kanaan is a Certified Hypnotist and Hypnotherapist, NLP Master Trainer, Life Coach, and the Founder of Wings Hypnosis. She specializes in working with sexually adventurous adults as a Certified Transpersonal Hypnotherapist and Sexual Freedom Hypnosis Practitioner. Traci discovered hypnosis on a swinger cruise where she served as the entertainment, working as a comedian. She has since been awarded many accolades, including being voted The #1 Female Entertainer for Swingers, Nudists, and BDSMers by The Annual Lifestyle Awards for four consecutive years.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Check out the LIVE training to build your passive income empire, happening at HypnoThoughts LIVE in Las Vegas this Summer: https://www.hypnoticproducts.com/htlive2021

Traci joins me today to share how you can use humor to break trance. Speaking from the perspective of all personal change coming down to a few simple questions; how do you feel now, how would you rather feel, what are those things you are doing now, and the things you would rather be doing, Traci shares how you can leverage the client’s unique perspective to create change. She reveals why it is crucial to see your clients as they are to help them to get where they want to be and shares how she is arming people, in terms of their development, with self-hypnosis techniques in her workshops. Traci also shares where bringing humor into the process is appropriate and the ways humor can become an incredible tool, where humoristic moments change a perspective on the premise that people cannot be sad and happy at the same time.

To use comedy to break the trance is very powerful because now they’re laughing at themselves and see where it is, and now it’s not painful.” - Traci Kanaan

  • Traci’s style of hypnosis and her favorite inductions
  • How to customize your inductions so clients go into a hypnotic trance faster
  • Traci’s work with sexually adventurous adults and modifying her approach to your area of interest
  • How to find the imbalance behind the things that are out of control
  • Why you should build a toolbox of modalities, methods, and techniques
  • When and how to use humor in hypnosis to break a trance
  • What is happening behind the laughter in hypnotic change work
  • How Traci’s Conquering the Critic Within group workshop is helping participants learn to create their own self-hypnosis programs

Resources Mentioned:

Connect with Traci Kanaan:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

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Direct download: WSH31720-20Traci20Kanaan20on20Humor20to20Break20Trance20Final.mp3
Category:Business -- posted at: 4:30am EDT

Dr. Jim Wand is a Therapist, Motivational Speaker, Personal Coach, and a Comedy Stage Hypnotist. He has performed at more than 2,000 colleges with his back-to-college boot camp, responding to campus, music, and social media trends. He has also appeared on numerous TV programs, including the national FOX special WOW.

Dan Candell is a Board Certified Hypnotist and the Founder of Anxiety Relief Guy and Dan Candell Hypnosis. Dan is a columnist for the Journal of Hypnosis and the author of The Hypnotic Connection. He teaches hypnotic persuasion and selling techniques to entrepreneurs, executives, and business owners. Dan also works with professional athletes. His consultations and training programs have helped change thousands of people’s lives.

Michael DeSchalit is a Certified Consulting Hypnotist, Consultant, Clinical Hypnotherapist, and the Founder of Magically Speaking. He is recognized as one of the world’s top comedy stage hypnotists, winning numerous awards. Michael speaks at conferences, corporate events, and colleges with international reach and is the author of six books.

Check out the LIVE training to build your passive income empire, happening at HypnoThoughts LIVE in Las Vegas this Summer: https://www.hypnoticproducts.com/htlive2021

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Jim, Dan, and Michael join me today to discuss stage hypnosis during the COVID-19 pandemic. We discuss how Jim has found stage hypnosis success during the COVID-19 pandemic and how stage hypnotists can respond and still perform their programs. We discuss how presentational hypnosis can give you the skills and techniques you will need for group hypnosis sessions to create a greater impact with your clients. We also discuss how Michael pivoted to working with schools and leadership organizations and how embracing your stage hypnosis skills can help you perform better presentations and demonstrations while creating a massive impact in a short amount of time.

“You learn from making mistakes, and when you learn from making mistakes, you become comfortable in everything.” - Dr. Jim Wand

  • Why you should learn stage hypnosis during the pandemic
  • How stage hypnosis can help you with group and virtual work
  • How to introduce safeguards when working online and solutions for screen fatigue
  • How to use stage hypnosis strategies and techniques when doing presentations to groups
  • Improving your skills flexibility by learning how to test and give suggestions in an authoritative manner
  • How to explain the differences of stage hypnosis and set expectations for clinical hypnosis
  • Preparing clients for distractions during hypnosis sessions
  • How working as a stage hypnotist will help your confidence as a clinical hypnotherapist

Resources Mentioned:

Connect with Dr. Jim Wand:

Connect with Dan Candell:

Connect with Michael DeSchalit:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH31620-20Stage20Hypnosis20Success20during20a20Pandemic20Final.mp3
Category:Business -- posted at: 4:30am EDT

The adage, “Whoever is the most flexible in their communication drives the communication” can often be considered as the cornerstone of a successful hypnosis session. You might have a client that isn’t paying for the session for themselves and recognize that this could be a red flag. Or maybe you have a difficult or resistant client sitting in front of you. Perhaps you have issues with no-shows and non-compliant clients. These situations pose the question: “What you should do?”

Do your clients need an all-or-nothing mindset to achieve the change they seek?

What needs to change to increase the client’s motivation and what is the client’s responsibility in the process?

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Today I share how to make your client hypnotic and bring the client into your hypnosis session by recognizing that being flexible is the key to driving the conversation. I reveal where opportunities exist to sell your client into the process by helping the client discover what they can bring to the session to help them make the change and discuss how you can open up with your client and ask more questions to bring them into the process. I share how you can reset a client’s perspective and educate them on the cause-and-effect relationship. I highlight why you need to satisfy objections before they arise and share how you can do this before the session begins. I also share how to link actions with suggestions and enforce the realization that the client controls their personal change.

“Every hypnotic suggestion, nearly all of them, follow the same formula; it’s an action followed by a result, it’s a cause followed by an effect.” - Jason Linett

  • Looking for opportunities where the client will further sell themselves in the process
  • Resetting the client’s perspective to focus on why they are ready to make a change
  • How to educate your client on the cause and effect relationship to interrupt the association
  • The influential conversations you need to have with your clients before you get started
  • Bringing your client into the process and the four questions of personal change
  • Linking action steps and suggestions to remind the client who is in charge
  • Why you need to satisfy objections before they arise by getting an agreement to action before the process begins

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

Want to work with Jason? Check out:

Direct download: WSH31520-20Make20Your20Client20Hypnotic20Final.mp3
Category:Business -- posted at: 4:30am EDT

Richard Clark is a Marriage and Family Therapist who specializes in Brief Solution Focused Therapy. He is also one-third of the team that hosts the HypnoThoughts Live event. Richard previously worked as a Clinical Casework Supervisor for Gateways Psychiatric Hospital. He has an Associate degree in Business Administration from El Camino College, a Bachelor’s degree in Psychology from California State University, Long Beach, and a Master’s in Counseling Psychology from National University.

Check out the LIVE training to build your passive income empire, happening at HypnoThoughts LIVE in Las Vegas this Summer: https://www.hypnoticproducts.com/htlive2021

Richard joins me today to share his passion for building communities and creating the first HypnoThoughts Live event. He shares his insights on organizational psychology and why it is vital to organize groups and get people working together to significantly impact their organizations. Richard shares his work in strategic therapy and mental health as a marriage and family therapist and his experiences of officially learning hypnosis. He also shares what makes HypnoThoughts tick and the benefits of reaching a global audience and learning together.

“The internet has made everyone closer and made it a smaller world.” - Richard Clark

  • Bringing different therapies together to work as a strategic therapist
  • Creating the first HypnoThoughts Live event
  • Building communities and bringing hypnotists together using the internet
  • The benefits of connecting with like-minded hypnotists
  • Meeting and interacting with other hypnotists and finding your voice in the industry
  • What we can look forward to at HypnoThoughts Live 2021
  • Richard’s big picture thinking and systems work
  • Why you should keep an open mind about where things are going
  •  

Resources Mentioned:

Connect with Richard Clark:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH31420-20Richard20Clark20on20Building20Community20Final.mp3
Category:Business -- posted at: 4:30am EDT

As I record the last show for the Work Smart Hypnosis Podcast from an empty office in Virginia, I reflect back on how my story has unfolded. From beginning my journey as a stage hypnotist to seeing clients and opening my own practice to launching the podcast, speaking at conferences, and teaching students - my career has been filled with many successes, failures, and pivots. As I look around my former recording studio and gaze on the empty walls, bare floors, and boxes filled with common office items, I realize that, sometimes, we need to throw a wrench into the machine’s systems in order to take that next leap of evolution; to step out and challenge ourselves to change our physical reality and take stock in the value of new opportunities.

Sometimes, we need to get out of our own way in order to achieve the next level of success.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Today I share how you can get out of your own way and overcome the mental triggers and the mindset that is holding you back. I reveal how you can break down what you do into a three-part system to maximize your strategies and effectiveness. I share why you should set your own goals and challenge yourself, learning lessons from inside and outside the industry. I reveal why it is vital to know your customer, recognize your value, and create a customer experience that puts you at the end of the funnel. I also share why it is essential to reinvest in yourself and constantly continue to learn and develop yourself.

“Always know that you are moving forward and know that you are learning.” - Jason Linett

  • Modifying the principles of change with clients and in business
  • Breaking down what you do into a three-part proprietary system: competition, challenge, and ownership
  • The internal competition mindset and the Positive Dissatisfaction with Success strategy
  • The challenge of making it your own and learning lessons from outside the industry
  • Defining the user experience and crafting a customer experience that puts you at the end of the funnel
  • Taking ownership of how you learn and reinvesting in yourself
  • Defining your audience and your value as a practitioner

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

Want to work with Jason? Check out:


Leon Sankofa is a renowned Social worker, Clinical Therapist, hypnotist, and the Founder and CEO of Family & Youth Foundations, a community-based mental health agency. He has dedicated over thirty years to working with families and youths in areas of substance abuse, mental health, and school social work. Leon holds a Master of Social Work degree from Virginia Commonwealth University and has received the Men of Vision Award from Virginians Aligned Against Sexual Assault and the National Leadership Award.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Leon joins me today to share how you can fill in the gaps and build a hypnosis practice with a local offering. He shares the different modalities of therapy from his background and discusses how to introduce hypnosis to people. He explores the methods of change in hypnosis and NLP and how to make change stick. Leon highlights why you should have the mindset of not going into an interaction looking to receive something, but instead, to give something. He also discusses why you should focus on being a business person who happens to have a skillset and the value of using hypnosis as a tool to clear and optimize your mind.

“As social workers, one of the key things they train you to do is advocate and fill in the gaps.” - Leon Sankofa

  • The advantages of gaining a Supreme Court-certified credential in mediation
  • How to start a business and open a hypnosis practice
  • Why you should focus on mutual value and have a mindset of giving before you get
  • Spotting voids in the marketplace and creating services to fill the gaps
  • What has to occur to make the changes stick and the conscious and unconscious minds agree
  • Introducing hypnosis confidently
  • Why you should have the mindset of a business person who happens to have a skillset
  • Working with clients who have experienced sexual trauma
  • Using hypnosis to clear and optimize the mind

Resources Mentioned:

Connect with Leon Sankofa:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

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Direct download: WSH31220-20Leon20Sankofa20on20Filling20the20Gaps20Final.mp3
Category:Business -- posted at: 4:30am EDT

Chris Lemig is a Self Esteem Hypnotist and the Founder of True Nature Hypnotherapy. After initial struggles with chronic depression, addiction, and alcoholism, Chris traveled to India and became an Ordained Tibetan Buddhist Monk before returning to America and starting a career in hypnotherapy. He is the author of the acclaimed book The Narrow Way: A Memoir of Coming Out, Getting Clean, and Finding Buddha. Chris has a BA equivalent in Tibetan Studies from the Esukia School of Tibetan Language and Culture.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Chris joins me today to share how he approaches change with True Nature Hypnotherapy. He shares the philosophies that have stayed with him from being a Tibetan Buddhist Monk and the business strategies that are bringing people in. He stresses the importance of being a media company first and reveals what you can do to work with a clientele you don’t have to sell to. Chris also shares the techniques and principles behind his therapeutic work and the value of networking and becoming part of your community.

“By uplifting others, we also uplift ourselves.” - Chris Lemig

  • The similarities between spiritual technologies, approaches, and techniques to those used in hypnotherapy
  • The condition of life and transcending suffering by helping others
  • Reframing through visualization and letting go of unfounded beliefs
  • Chris’s induction and approach to emotional transformation, therapeutic work, and Pure Motivation Parts Work
  • Why clients should use and find solutions with self-hypnosis
  • The value of networking and becoming part of the community
  • Increasing visibility through writing and providing value for others

Resources Mentioned:

Connect with Chris Lemig:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH31120-20Chris20Lemig20on20True20Nature20Hypnotherapy.mp3
Category:Business -- posted at: 4:30am EDT

Many people in the hypnosis industry are feeling frustrated and overwhelmed. It can be easy to find yourself stuck in the model of dollars for hours, serving one customer at a time, which limits your income potential. Scaling up your hypnosis business might seem difficult, so how do you take what you do to a greater audience?

Check out the LIVE training to build your passive income empire, happening at HypnoThoughts LIVE in Las Vegas this Summer: https://www.hypnoticproducts.com/htlive2021

Today I discuss product creation and design to create passive income product streams. I discuss the stages of learning and product design to help you create a scalable product. I break down the product's lifecycle from the seed of the idea that becomes the product concept and evolves into the deliverable that you can launch and scale-up to achieve greater success. I also discuss why you should position yourself at the end of the sales funnel and how to launch and scale your product to create passive income.

“If you know where you are at any point of the lifecycle of a product, it’s going to take down that overwhelm and frustration and take you from idea to income faster.” - Jason Linett

  • The limitations of time and energy and the opportunity to serve a larger audience
  • How to move from idea to income even faster
  • The stages of learning: unconscious incompetence, conscious incompetence, conscious competence, and unconscious competence
  • The stages of product development; seed, concept, evolution, creation, launch, and scale
  • The different places that the origin of an idea can come from
  • Why you should position yourself at the end of the funnel
  • Designing your product to sit inside easier solutions
  • How frameworks create freedom and the benefits of on-boarding
  • How to sell/launch your product, scale it up, and create a passive income
  • Reframing the up-sell to up-grade

Resources Mentioned:

Join our next online certification course… wherever you are in the world!

Direct download: WSH31020-20Life20of20a20Product20Final.mp3
Category:Business -- posted at: 4:30am EDT

Wieslaw Rocki is a health coach and the Owner of Self-Healing Care. He has a medical background as a doctor in Europe, later moving to the United States to continue his work and further explore the complementary healing arts. He is an author of Embrace Your Grace: A Physician's Guide to Dynamic Self-Healing, a speaker, scientist, and educator who formerly owned the N. Virginia Mind-Body Medicine Clinic. Wieslaw holds a Masters and Doctorate in Medicine, Physiology, Obstetrics, and Gynecology from the Medical University of Bialystok in Poland. He conducted postgraduate research in psychopharmacology at the University of Michigan Medical School and a medical residency at The University of Connecticut School of Medicine.

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

Wes joins me today to share the principles of improvisational healing. He shares how you can take improvisational theatrical arts themes and bring them into the healing arts. He reveals how improvisation can have a role inside hypnotherapy and make everything you do much better. He also discusses the No and Yes states of mind and how to create new future possibilities using the “Yes, and” approach while breaking down the steps to help your clients rewrite their script and break free from bad habits.

“Improv is not a technique. It is a state-of-mind from which I will handle other techniques.” - Wieslaw Rocki

  • Why we need to combine the expertise of the hypnotherapist and client to achieve better results
  • Why you need to heal yourself before you can heal clients and why it is vital to meet the client on the same level
  • Creating a safe environment with hypnotherapy to resolve problems and enable healing
  • The yes and no states of mind and how we tend to live our lives in a default defensive state
  • Projection and why you need to believe for your client to believe
  • How to utilize improvisation to help clients change beliefs and break free from scripted roles
  • The four stages of learning and breaking the habit of being yourself
  • Creating a future through the Yes And technique and exploring new choices

 

Resources Mentioned:

Connect with Wieslaw Rocki:

 

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

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Direct download: WSH3092020-20Wieslaw20Rocki20on20Improvisational20Healing20Final.mp3
Category:Business -- posted at: 4:30am EDT

James Seetoo is the President of JC2 Consulting and an executive coach and talent acquisition professional. James is a Certified Hypnotherapist, Licensed NLP Coach Trainer, and a Licensed Trainer in Neurolinguistic Programming. He is the Amazon best-selling author of Influential Rapport: Influence and Persuade in Work, Life, and Leisure and The 5 Keys To Hypnotic Selling: How To Use Hypnotic Selling And Conversational Hypnosis To Enhance Your Life And Career. He holds a BA in English from City University of New York-Hunter College and is an instructor in Philopenian martial arts.

 

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

 

James joins me today to discuss influential rapport and creating dynamic relationships. He shares how you can make and break rapport, the checkpoints and checks to see if you have it, and what you can create with it. He shares how to move through the seven steps of rapport: awareness, attention, respect, trust, affiliation, identification, and love. He also discusses religious rituals, influential rapport in the corporate world, and how to integrate rapport into personal change strategies.

 

“It’s all about persuading and influencing people ethically.” - James Seetoo

 

  • Sensory acuity, rapport, boundaries, and knowing when you are affecting somebody
  • How to build respect, lower boundaries, give value, and create a real relationship
  • How to create a ritual to narrow attention and deepen the experience
  • What you can learn from religious rituals and the physical, auditory, and visual components
  • The ethical consideration in deciding to make a sale
  • How to progress through the seven levels of rapport
  • Changing the story and perception of significant experiences
  • The techniques and strategies in James's books and his upcoming book: The Persuasion Pyramid.

 

Resources Mentioned:

 

 

Connect with James Seetoo:

 

 

 

Join our next online certification course… wherever you are in the world!

 

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

 

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

 

If you enjoyed today’s episode, please send us your valuable feedback!

 

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

 

Want to work with Jason? Check out:

 

 

 

 

Direct download: WSH30820-20James20Seetoo20on20Influential20Rapport20Final.mp3
Category:Business -- posted at: 4:30am EDT

When looking to grow your business and find success, it helps to focus on what works today and what will work tomorrow. You need to look for new opportunities, set rules, and hold yourself accountable to ensure that you follow your strategies through. By being transparent, you can set a date to motivate change and ensure that you make it happen.

 

Want more like this? Discover how to help more people and run a thriving hypnosis business at https://HypnoticBusinessSystems.com/

 

Today I discuss taking a leap, being transparent, and opening up conversations to increase the reach of what we do. I explore the opportunities that come from working online and how you can prepare for the next step in your business and life. I discuss the benefits of working one-to-one and one-to-many and the nature of geographical businesses. I also share why you should set rules and ensure you follow through on them to attract new clients.

 

“Just because you are good at something doesn't mean you have to do it for the rest of your life.” - Jason Linett

 

  • The opportunities that come from working online
  • Linguistic techniques and change strategies to help you achieve better results
  • Preparing for the next step in your life and career
  • What happens when you define yourself as a brand and a geographical business
  • The pros and cons of dollar for hours strategies
  • Working with clients one-to-one versus one-to-many
  • Determining whether you should unpack metaphors for clients
  • Setting and changing rules and the Velvet Rope Strategy
  • Creating the assets necessary to attract your clients

 

Resources Mentioned:

 

 

 

 

Join our next online certification course… wherever you are in the world!

 

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

 

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

 

If you enjoyed today’s episode, please send us your valuable feedback!

 

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Want to work with Jason? Check out:

 

 

 

Direct download: WSH30720-20Taking20a20Leap20Final20copy.mp3
Category:Business -- posted at: 4:30am EDT

Karen Hand is a Board Certified Hypnotist, Trainer, and the Founder of Karen Hand Hypnosis, where she runs her entire business on Zoom, achieving a global reach. She is the author of Magic Words and Language Patterns: The Hypnotist's Essential Guide to Crafting Irresistible Suggestions and the recipient of multiple awards, including Educator of the Year, Hypnosis Leadership, The Pen & Quill Award for Literary Excellence, and Hypnotist of the Year. Previously, she served as a talk show host, a morning drive news anchor, and a news and public affairs director. Karen holds a BS in communications, broadcast, and education from the University of Oklahoma.

 

Get Instant Access to our 4-Hour MasterClass on Scriptless Hypnosis:
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Karen joins me today to share our role as hypnotists in demystifying hypnosis. We discuss how to explain what hypnosis is, the hypnosis process, and how it works. Karen shares how we can spread awareness of what we do, how we can help people, and what it means to step into the role of a hypnotist. Karen also discusses changing your dialogue around marketing and sales, listening to our clients, and using their own words to create outstanding change.

 

“Hypnosis is not magic. Hypnosis is not voodoo. Hypnosis is you-do.” -  Karen Hand

 

  • Using your marketing to help people find you when they are ready
  • Being a facilitator for changing beliefs
  • Harnessing the client's belief system and why hypnotists need to understand that they are not the magician
  • Why hypnotists shouldn't feel pressured to know the answer to everything
  • Why you should focus on the dialogue with the client
  • Knowing yourself and working only on what you can deliver
  • Why you don't need to worry about the person who doesn't believe in hypnosis
  • The role of educating and informing your clients
  • The similarities between hypnosis and marketing

 

Resources Mentioned:

 

 

Connect with Karen Hand:

 

 

 

Join our next online certification course… wherever you are in the world!

 

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

 

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

 

If you enjoyed today’s episode, please send us your valuable feedback!

 

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

 

Want to work with Jason? Check out:

 

 

 

 

Direct download: WSH30620-20Karen20Hand20on20Demystifying20Hypnosis20Final.mp3
Category:Business -- posted at: 4:30am EDT

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