Work Smart Hypnosis | Hypnosis Training and Outstanding Business Success

Jim Zboran is a Certified Hypnotherapist, Master Hypnotist, Personal Development Life Coach, and Owner of Entire Mind Advantage Hypnotherapy. He is a member of the American Hypnosis Association and Hypnotherapists Union and earned an honors endorsement for academic excellence on his diploma from the Hypnosis Motivation Institute. He was previously an ordained minister, retiring in 2015 to pursue his life coaching practice full-time. In 2018, he began studying Neuro-Linguistic Programming before becoming a hypnosis graduate with HMI.

The next Work Smart Hypnosis LIVE and ONLINE professional training and certification event is happening soon! Check out https://WorkSmartHypnosisLIVE.com/ to see a full video tour of how the program works. Discover why even experienced working pros take our classes -- and those new to hypnosis, too!

Jim joins me today to discuss perceptual remodeling. He shares how he draws out symbols from a client’s metaphors and how he uses them to help his clients change their perceptions. Jim shares his experiences as a life coach and how hypnosis has given him more tools to make positive change. He reveals how you can find solutions within the action avoidances that exist within your clients. He shares his experiences as a serial entrepreneur and how his greatest successes have come out of his failures. Jim shares why it is vital to be transparent in your journey and use your story in your messaging to build rapport. He also discusses what makes metaphors powerful and the power of echoing.

“The subconscious is super powerful to solve the problem.” - Jim Zboran

  • The differences between translational and transformational hypnotic change work
  • Identifying a client’s metaphors and working within a symbolic landscape
  • The roadblocks clients have to avoid taking action
  • Creating feedback loops with a traction ledger gamification system and Jim’s Five Activities Workbook
  • Why it is important to include yourself and your origin story in your marketing and messaging
  • Using Clean Language Questions to elicit metaphors from clients that create transformational change

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Direct download: WSH339_-_Jim_Zboran_on_Perceptual_Remodeling_Final.mp3
Category:Business -- posted at: 4:30am EDT

Joni Brewer is a Coach and Consulting Hypnotist at Brewer Hypnosis where she works with clients who desire to be healthy. She is a member of the National Guild of Hypnotists, a Smoking Cessation Specialist with the North American Academy of Hypnosis, and a Board Member and President of the Oregon Hypnotherapy Association. Prior to starting Brewer Hypnosis, Joni was previously a nurse for sixteen years, a forester, a National Court Appointed Special Advocate (CASA), and an Instructor at Oregon School of Massage.

Get complete access to THE SUCCESS TRIGGER, a powerful set piece for personal change to help your client create their own Peak Performance success. Watch the video tour and join today at https://TheSuccessTrigger.com/

Joni joins me today to discuss positively charged hypnosis. She explains how she leveraged her previous work experience and the benefits of one-to-one hypnosis training. Joni shares how she found her niche and why being in the right mindset is crucial to your success in completing tasks and finding clients. She shares what she has learned by working online during the pandemic and the techniques that have transitioned back into the office. She explains why sitting directly across from a client is not confrontational and how it helps you observe more. Joni also discusses the guest speakers and presenters who attend Oregon Hypnotherapy Association meetings and the intention to bring guests in on Zoom and make recordings available to a broader audience online.

“Be yourself. You are the only one that has your experience, you are the only one that has your knowledge, and you are the only one who can put it together in your own way.” - Joni Brewer

  • The advantages of one-on-one training and sitting in on training hypnotist’s client sessions
  • Finding a niche that aligns itself with what your clients want to be
  • The link between your positivity, completing tasks and projects, and finding clients
  • Creating online videos so people can get to know you and how it helps you find the right type of clients
  • Why Joni sits directly in front of her clients and the benefits of observing and noticing more
  • The education and support available through the Oregon Hypnotherapy Association and the guest speakers that attend the regular meetings

Resources Mentioned:

Connect with Joni Brewer:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

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Direct download: WSH338_-_Joni_Brewer_on_Positively_Charged_Hypnosis_Final.mp3
Category:Business -- posted at: 4:30am EDT

Toni Macri-Reiner is a NGH and ICBCH Board-Certified Clinical Hypnotist, Life Coach, and the Owner of Indiana Hypnosis For Change. She is a Faster EFT, TRE, and NLP Practitioner. Aside from seeing clients, Toni runs Integrated Hypnosis Training, helping individuals achieve their certification with ICBCH. Toni has a thirty-year background in pottery and fine craft art before transitioning into a hypnosis career where she uses her natural talent for creativity to help other people.

Get complete access to THE SUCCESS TRIGGER, a powerful set piece for personal change to help your client create their own Peak Performance success. Watch the video tour and join today at https://TheSuccessTrigger.com/

Toni joins me today to discuss conversational neuroscience and shares how we can introduce research into the work we do. She reveals the conversational neuroscience process and explains how to identify the patterns that already exist in the client’s life to appropriately interrupt them so the client can create new pathways in their mind. Toni also shares how you can layer in techniques, teach, and achieve hypnotic change before formally saying ‘close your eyes.’

“You are not going to get what you want by focusing on what you don’t want.” - Toni Macri-Reiner

  • How Toni built her business through talking about hypnosis, word-of-mouth, and continued training
  • Why Toni uses a complimentary 15-minute phone consultation before booking client sessions
  • The techniques Toni uses, including Faster Tapping, Freddy Jacquin's Arrow, NLP Reframing, Future Pace, Suggestions, and Post-Hypnotic Suggestions
  • How the conversational work and pattern interrupts have allowed Toni to reduce the length of her sessions
  • Where to set the expectations of your client and teaching the tools and techniques they can use in the future
  • The Move Away technique, giving your clients the space to solve a problem, and examples of the language Toni uses

Resources Mentioned:

Connect with Toni Macri-Reiner:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

Want to work with Jason? Check out:

Direct download: WSH337_-_Toni_Macri-Reiner_on_Conversational_Hypnosis_Final.mp3
Category:Business -- posted at: 4:30am EDT

Anthony Faiano is an ICBCH Certified Professional Hypnotist, Public Speaker, and the Owner of Victory Mindset. He is a United States Air Force veteran and during a 21-year career, he progressed from Aircraft Mechanic to Support Staff Supervisor and Master Resilience Trainer. He has an Associates degree in Aeronautics, Aviation, and Aerospace from the Community College of the Air Force.

Check out the new on-demand hypnosis workshop: “Six Steps to a Six-Figure Hypnosis Business.” Yours free, right now at http://JasonWebinar.com/

Anthony joins me today to discuss the victory mindset. He highlights why you don’t need to shut down one thing to launch another, and instead, create a seamless transition over time. He shares why you should not overcomplicate your hypnotic approach and why you should focus on using your client’s expectations as an opening for where change can occur. Anthony shares his work on resilience skills and team building and discusses learning what you don’t like to do to create a path towards discovering your niche. He highlights the advantages of leveraging active and passive business strategies and how you can craft your pre-talk to ensure your client’s buy-in. Anthony also shares a metaphor he uses in smoking cessation sessions and the importance of being a resource for your community.

“Trust in your own artful skill to take the principles and create something that is authentic to you, because if you do that, you’re not likely to break rapport.” - Anthony Faiano

  • Why you shouldn’t overcomplicate what hypnosis is in your mind and why you should deliver what your client expects
  • The types of people who are reaching out for resilience skills and training
  • Anthony’s individual and group-administered team-building exercises
  • Knowing your audience when broadcasting your services
  • What is working for Anthony to bring in clients and how he has achieved a high social media conversion rate
  • How to craft your pre-talk, use metaphors, build rapport, pre-frame the experience, and ensure your client’s participation

Resources Mentioned:

Connect with Anthony Faiano:

Join our next online certification course… wherever you are in the world!

Get an all-access pass to Jason’s digital library to help you grow your hypnosis business:

Get instant access to Jason Linett’s entire hypnotherapeutic training library:

If you enjoyed today’s episode, please send us your valuable feedback!

Join the new WORK SMART HYPNOSIS COMMUNITY on Facebook!

Want to work with Jason? Check out:

Direct download: WSH336_-_Anthony_Faiano_on_Victory_Mindset_Final.mp3
Category:Business -- posted at: 4:30am EDT

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